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Pricing problem in wireless telecommunication product and service bundling · Study

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ArticlePricing problem in wireless telecommunication product and service bundling

Bibo Yang2010

Article2010

Pricing problem in wireless telecommunication product and service bundling

Bibo Yang · Chi To Ng

46 citations·0/0 files stored·European Journal of Operational Research

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Supply Chain and Inventory Management Merger and Competition Analysis Consumer Market Behavior and Pricing

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References

1982Contestable Markets and the Theory of Industry Structure 1982Contestable Markets and the Theory of Industry Structure 1976Commodity Bundling and the Burden of Monopoly 1999Bundling Information Goods: Pricing, Profits, and Efficiency 1989Multiproduct Monopoly, Commodity Bundling, and Correlation of Values 2002Strategic Bundling of Products and Prices: A New Synthesis for Marketing 1987The Price Bundling of Services: A Normative Framework 1991Bundling--new products, new markets, low risk.

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2017Return and refund policy for product and core service bundling in the dual‐channel supply chain 2020Optimal bundling in a distribution channel in the presence of substitutability and complementarity 2020Pricing strategies for a bundled channel with services network effects 2018The stability analysis of the dynamic pricing strategy for bundling goods: a comparison between simultaneous and sequential pricing mechanism 2016Optimal pricing and composition of multiple bundles: A two-step approach

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2017Emerging Trends in Product Bundling: Investigating Consumer Choice and Firm Behaviorarticle · 10 shared references 2009The Design and Pricing of Bundles: A Review of Normative Guidelines and Practical Approacheschapter · 8 shared references 2011The profit benefits of bundle pricing of complementary productsarticle · 8 shared references 2013Bundling products to success: The influence of complementarity and advertisingarticle · 8 shared references 2013Product bundling: Impacts of product heterogeneity and risk considerationsarticle · 8 shared references 2013Numerical investigation on mixed bundling and pricing of information productsarticle · 8 shared references

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Year2010

Typearticle

Published2010-04-29

VenueEuropean Journal of Operational Research

ISSN-L0377-2217

Languageen

Citations46

Files0 public / 0

ShelfSupply Chain and Inventory Management

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doi10.1016/j.ejor.2010.04.004

openalex_workW2082011667

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2020

Bundling or Unbundling? Pricing Strategy for Complementary Products in a Green Supply Chain

2019Retailer-driven bundling when valuation discount exists

2024A pricing optimization modelling for assisted decision making in telecommunication product-service bundling