Exploring the Association between Israeli Legislators’ Physical Attractiveness and Their Television News Coverage

Abstract

This study develops and tests the hypothesis that physically attractive politicians receive more news coverage. The physical attractiveness of Members of the 16th Israeli Knesset (MKs) was assessed by students abroad, who did not know they were evaluating Israeli politicians. The number of times each member appeared on national television news at the time of study was obtained and used as a measure of television news coverage. Multivariate analysis demonstrated that, over and above controls for a host of factors, the physical attractiveness of the MKs was associated with their coverage in television news.

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