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Many social psychologists have delineated two distinguish- able branches of social psychology, usually called "psychological" and "sociological." These two types differ in focus; they tend to differ in methods, theories, and areas of interest as well. This segregation of the two has its basis in many aspects of disciplinary identification, but it greatly limits the potential of both social psychologies, as the example of social psychology of aging illus- trates. However, bridges can be built and integration fostered; indeed, prominent social psychologists of both types often do cross the boundaries. More conscious bridge-building can enhance the social psychological enterprise.
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