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Visual Persuasion: Issues in the Translation of the Visual in Advertising
16 references·2 citing·29 second hop
Visual Persuasion: Issues in the Translation of the Visual in Advertising (2008)Visual Persuasion: Issues in the Translat…Advertising as Multilingual Communication (2005)Advertising as Multilingual C…Introducing Social Semiotics (2004)Introducing Social SemioticsDiscourses in Place (2003)Discourses in PlaceAdvertising and societies : global issues (2003)Advertising and societies : g…Persuasive Signs: The Semiotics of Advertising (2002)Persuasive Signs: The Semioti…Persuasive Signs (2002)Persuasive SignsMetaphor: A Practical Introduction (2002)Metaphor: A Practical Introdu…Metaphor (2002)MetaphorVisual Persuasion: The Role of Images in Advertising (1997)Visual Persuasion: The Role o…Reading images: the grammar of visual design (1996)Reading images: the grammar o…Racism and Society (1996)Racism and SocietyPictorial Metaphor in Advertising (1996)Pictorial Metaphor in Adverti…Words in Ads. (1995)Words in Ads.Manwatching : a field guide to human behaviour (1977)Manwatching : a field guide t…Image-Music-Text (1977)Image-Music-TextOn Linguistic Aspects of Translation (1959)On Linguistic Aspects of Tran…Effect of Design Elements for Social Media Ads on Consumer's Purchasing Decision (2020)Effect of Design Elements for…Performing multimodality: literary translation, intersemioticity and technology (2012)Performing multimodality: lit…The Body in the Mind (1987)Foundations of Cognitive Grammar (1988)Constructions: A Construction Grammar Approach to Argument Structure (1995)Britain as a container: immigration metaphors in the 2005 election campaign (2006)A Glossary of Cognitive Linguistics (2007)The Paradox of Metaphor: Why We Need a Three-Dimensional Model of Metaphor (2008)Closing statement : Linguistics and poetics (1960)Critical Discourse Analysis (2015)The Network Paradigm in Organizational Research: A Review and Typology (2003)From Poverty to Perversity: Ideas, Markets, and Institutions over 200 Years of Welfare Debate (2005)The work of representation (2020)The Visual Communication of Risk (1999)Discourse and manipulation (2006)The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues (2013)Discourse Analysis as Theory and Method (2002)The Language of Evaluation: Appraisal in English (2005)Translanguaging as a Practical Theory of Language (2017)Metaphor in Pictures and Multimodal Representations (2008)Extended Conceptual Metaphor Theory (2020)Poetics and Performances as Critical Perspectives on Language and Social Life (1990)Dictionary of Translation Studies (2014)Translation, Rewriting, and the Manipulation of Literary Fame (2016)Evaluating Conceptual Metaphor Theory (2011)Multilingualism, diaspora, and the Internet: Codes and identities on German‐based diaspora websites 1 (2006)Linguistic markets in Rwanda: language use in advertisements and on signs (2009)Commercial discourses, gentrification and citizens’ protest: The linguistic landscape of Prenzlauer Berg, Berlin1 (2012)Discourse (2005)Developing a Sociocritical Literacy in the Third Space (2008)Discourse: A Critical Introduction. (2008)
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References

  • 1996Reading images: the grammar of visual design8,741 cited
  • 2002Metaphor: A Practical Introduction3,788 cited
  • 1977Image-Music-Text3,641 cited
  • 1959On Linguistic Aspects of Translation2,890 cited
  • 2004Introducing Social Semiotics2,879 cited
  • 2003Discourses in Place1,838 cited
  • 2002Metaphor1,472 cited
  • 1996Pictorial Metaphor in Advertising988 cited
  • 1997Visual Persuasion: The Role of Images in Advertising683 cited
  • 2005Advertising as Multilingual Communication349 cited
  • 1996Racism and Society337 cited
  • 1977Manwatching : a field guide to human behaviour164 cited
  • 1995Words in Ads.160 cited
  • 2003Advertising and societies : global issues113 cited
  • 2002Persuasive Signs: The Semiotics of Advertising107 cited
  • 2002Persuasive Signs96 cited

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  • 2012Performing multimodality: literary translation, intersemioticity and technology

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26 cited
  • 2020Effect of Design Elements for Social Media Ads on Consumer's Purchasing Decision14 cited