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Beyond Vicary’s fantasies: The impact of subliminal priming and brand choice
16 references·16 citing·37 second hopsampled
Beyond Vicary’s fantasies: The impact of subliminal priming and brand choice (2006)Beyond Vicary’s fantasies: The impact of …Handbook of Research Methods in Social and Personality Psychology (2024)Handbook of Research Methods …Handbook of Research Methods in Social and Personality Psychology (2014)Handbook of Research Methods …Social psychology: handbook of basic principles (2008)Social psychology: handbook o…Age of propaganda: The everyday use and abuse of persuasion. (2007)Age of propaganda: The everyd…Social Cognition: Understanding Self and Others (2005)Social Cognition: Understandi…Liking Is for Doing: The Effects of Goal Pursuit on Automatic Evaluation. (2004)Liking Is for Doing: The Effe…Leading us not unto temptation: momentary allurements elicit overriding goal activation. (2003)Leading us not unto temptatio…Leading us not into temptation: Momentary allurements elicit overriding goal activation. (2003)Leading us not into temptatio…Residual Effects of Past on Later Behavior: Habituation and Reasoned Action Perspectives (2002)Residual Effects of Past on L…The mind in the middle: A practical guide to priming and automaticity research. (2000)The mind in the middle: A pra…Social psychology: handbook of basic principles (1997)Social psychology: handbook o…Persuasion: Psychological Insights and Perspectives (1996)Persuasion: Psychological Ins…Automaticity of social behavior: Direct effects of trait construct and stereotype activation on action. (1996)Automaticity of social behavi…Automaticity of social behavior: Direct effects of trait construct and stereotype activation on action. (1996)Automaticity of social behavi…Attitudes and the Prediction of Behavior: A Meta-Analysis of the Empirical Literature (1995)Attitudes and the Prediction …Recall and Consumer Consideration Sets: Influencing Choice without Altering Brand Evaluations (1990)Recall and Consumer Considera…Persuasive Technology and computational manipulation: hypernudging out of mental self-determination (2023)Persuasive Technology and com…Does ‘chicken soup for the soul’ on the product packaging work? The mediating role of perceived warmth and self-brand connection (2022)Does ‘chicken soup for the so…Local food sales and point of sale priming: evidence from a supermarket field experiment (2021)Local food sales and point of…Dissociating preferences from evaluations following subliminal conditioning (2020)Dissociating preferences from…Autonomy and Manipulation: Refining the Argument Against Persuasive Advertising (2020)Autonomy and Manipulation: Re…A Review and Conceptual Framework for Understanding Personalized Matching Effects in Persuasion (2020)A Review and Conceptual Frame…Unravelling the intellectual discourse of implicit consumer cognition: A bibliometric review (2019)Unravelling the intellectual …A Practical Guide to Experimental Advertising Research (2017)A Practical Guide to Experime…Person–Organization Fit and Incentives: A Causal Test (2016)Person–Organization Fit and I…How exposure to logos and logo varieties fosters brand prominence and freshness (2015)How exposure to logos and log…Implicit sponsorship effects for a prominent brand (2014)Implicit sponsorship effects …Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion (2014)Drink coca-cola, eat popcorn,…Short- and Long-Term Effects of Conscious, Minimally Conscious and Unconscious Brand Logos (2013)Short- and Long-Term Effects …The Effects of Animation and Format on the Perception and Memory of Online Advertising (2010)The Effects of Animation and …Matching Communication Modalities: The Effects of Modality Congruence and Processing Style on Brand Evaluation and Brand Choice (2010)Matching Communication Modali…Accessing the meaning of invisible words (2010)Accessing the meaning of invi…A Model for Predictive Measurements of Advertising Effectiveness (1961)The Theory of Buyer Behavior (1971)Situational Variables and Consumer Behavior (1975)Being Good or Being Known: An Empirical Examination of the Dimensions, Antecedents, and Consequences of Organizational Reputation (2005)Tried and tested: The impact of online hotel reviews on consumer consideration (2008)What Makes Online Content Viral? 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References

  • 2008Social psychology: handbook of basic principles5,473 cited
  • 1997Social psychology: handbook of basic principles4,895 cited
  • 1996Automaticity of social behavior: Direct effects of trait construct and stereotype activation on action.2,736 cited
  • 1996Automaticity of social behavior: Direct effects of trait construct and stereotype activation on action.2,637 cited
  • 2024Handbook of Research Methods in Social and Personality Psychology2,121 cited
  • 2014Handbook of Research Methods in Social and Personality Psychology1,942 cited
  • 1995Attitudes and the Prediction of Behavior: A Meta-Analysis of the Empirical Literature1,612 cited
  • 2002Residual Effects of Past on Later Behavior: Habituation and Reasoned Action Perspectives1,248 cited
  • 2000The mind in the middle: A practical guide to priming and automaticity research.1,145 cited
  • 1990Recall and Consumer Consideration Sets: Influencing Choice without Altering Brand Evaluations926 cited
  • 2003Leading us not unto temptation: momentary allurements elicit overriding goal activation.746 cited
  • 2003Leading us not into temptation: Momentary allurements elicit overriding goal activation.720 cited
  • 2004Liking Is for Doing: The Effects of Goal Pursuit on Automatic Evaluation.605 cited
  • 1996Persuasion: Psychological Insights and Perspectives

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481 cited
  • 2007Age of propaganda: The everyday use and abuse of persuasion.465 cited
  • 2005Social Cognition: Understanding Self and Others379 cited
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    • 2019Unravelling the intellectual discourse of implicit consumer cognition: A bibliometric review40 cited
    • 2016Person–Organization Fit and Incentives: A Causal Test37 cited
    • 2015How exposure to logos and logo varieties fosters brand prominence and freshness34 cited
    • 2020Autonomy and Manipulation: Refining the Argument Against Persuasive Advertising32 cited
    • 2023Persuasive Technology and computational manipulation: hypernudging out of mental self-determination31 cited
    • 2021Local food sales and point of sale priming: evidence from a supermarket field experiment26 cited
    • 2014Implicit sponsorship effects for a prominent brand26 cited
    • 2020Dissociating preferences from evaluations following subliminal conditioning24 cited
    • 2014Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion23 cited
    • 2010Matching Communication Modalities: The Effects of Modality Congruence and Processing Style on Brand Evaluation and Brand Choice22 cited
    • 2013Short- and Long-Term Effects of Conscious, Minimally Conscious and Unconscious Brand Logos20 cited
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