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The Influence of New Product Characteristics on Rate of Adoption
16 references·5 citing·45 second hop
The Influence of New Product Characteristics on Rate of Adoption (2012)The Influence of New Product Characterist…Diffusion of Innovations 1 (2019)Diffusion of Innovations 1Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior (2011)Generalizations on consumer i…Commercializing Technological Innovation: Learning from Failures in High-Tech Markets* (2011)Commercializing Technological…Self-Assessment of Knowledge: A Cognitive Learning or Affective Measure? (2010)Self-Assessment of Knowledge:…The Role of Hubs in the Adoption Process (2009)The Role of Hubs in the Adopt…Student Evaluations of Teaching: Are They Related to What Students Learn? (2008)Student Evaluations of Teachi…Social Loafing on Group Projects (2008)Social Loafing on Group Proje…The Reflective Learning Continuum: Reflecting on Reflection (2005)The Reflective Learning Conti…Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing (2005)Feature Fatigue: When Product…The Additive Effects of Semistructured Classroom Activities on Student Learning: An Application of Classroom-Based Experiential Learning Techniques (2000)The Additive Effects of Semis…Reflection: Bridging the Gap between Service and Learning (1997)Reflection: Bridging the Gap …Marketing: An introduction (1992)Marketing: An introductionIdentifying Innovators in Consumer Product Markets (1992)Identifying Innovators in Con…The diffusion of innovations (1983)The diffusion of innovationsCommunication of Innovations: A Cross-Cultural Approach. (1974)Communication of Innovations:…Diffusion of Innovations (1963)Diffusion of InnovationsEscape From Passive Learning: Harnessing Gamified Digital Educational Escape Rooms for Immersive Marketing Education (2024)Escape From Passive Learning:…Using Marketing Mix Elasticities to Demonstrate Consumer and Producer Perspectives in Marketing Management Class (2022)Using Marketing Mix Elasticit…Pandemic Pedagogy for the New Normal: Fostering Perceived Control During COVID-19 (2021)Pandemic Pedagogy for the New…DESCRIPTION AND EVALUATION OF AN INNOVATIVE SEGMENTATION, TARGETING, AND POSITIONING ACTIVITY USING STUDENT PERCEIVED LEARNING AND ACTUAL STUDENT LEARNING (2018)DESCRIPTION AND EVALUATION OF…Operation Valuation (2016)Operation ValuationThe Logic of Scientific Discovery. 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References

  • 2019Diffusion of Innovations 137,320 cited
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  • 1974Communication of Innovations: A Cross-Cultural Approach.2,792 cited
  • 2005Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing707 cited
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  • 2010Self-Assessment of Knowledge: A Cognitive Learning or Affective Measure?513 cited
  • 1997Reflection: Bridging the Gap between Service and Learning409 cited
  • 2008Student Evaluations of Teaching: Are They Related to What Students Learn?384 cited
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  • 2000The Additive Effects of Semistructured Classroom Activities on Student Learning: An Application of Classroom-Based Experiential Learning Techniques

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218 cited

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  • 2021Pandemic Pedagogy for the New Normal: Fostering Perceived Control During COVID-1957 cited
  • 2018DESCRIPTION AND EVALUATION OF AN INNOVATIVE SEGMENTATION, TARGETING, AND POSITIONING ACTIVITY USING STUDENT PERCEIVED LEARNING AND ACTUAL STUDENT LEARNING11 cited
  • 2024Escape From Passive Learning: Harnessing Gamified Digital Educational Escape Rooms for Immersive Marketing Education10 cited
  • 2022Using Marketing Mix Elasticities to Demonstrate Consumer and Producer Perspectives in Marketing Management Class10 cited
  • 2016Operation Valuation8 cited