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ArticleConsumer Involvement in Services

Mark Gabbott1999

Article1999

Consumer Involvement in Services

Mark Gabbott · Gillian Hogg

70 citations·0/0 files stored·Journal of Business Research

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Customer Service Quality and Loyalty Consumer Behavior and Marketing Influence Consumer Behavior in Brand Consumption and Identification

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References

1985Measuring the Involvement Construct 1983Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement 1985Measuring Consumer Involvement Profiles 1988The Role of Involvement in Attention and Comprehension Processes 1983Classifying Services to Gain Strategic Marketing Insights 1991A Test of Services Marketing Theory: Consumer Information Acquisition Activities 1965The Impact of Television Advertising: Learning Without Involvement 1983Selected Determinants of Consumer Satisfaction and Complaint Reports

Cited by

2020Impacts of Halal-friendly services, facilities, and food and Beverages on Muslim travelers’ perceptions of service quality attributes, perceived price, satisfaction, trust, and loyalty 2006Measuring Involvement With the Service: A Further Investigation of Scale Validity and Dimensionality 2007Does customer sex influence the relationship between perceived quality and share of wallet?2011Links Between Swiss Hotel Guests' Product Involvement and Brand Loyalty 2011The Impact of Fantasy Football Involvement on Intentions to Watch National Football League Games on Television

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1999A Theoretical and Empirical Exegesis of the Consumer Involvement Construct: The Psychology of the Food Shopperarticle · 11 shared references 1998Measuring purchase decision involvement for financial services: comparison of the Zaichkowsky and Mittal scalesarticle · 11 shared references 2011Segmenting the market through the determinants of involvement: The case of fair tradearticle · 11 shared references 1993Defining, Operationalizing, and Using Involvement in Advertising Research: A Reviewarticle · 10 shared references 2002Apparel involvement and advertisement processingarticle · 10 shared references 2007A cross‐national study of the individual and national–cultural nomological network of consumer involvementarticle · 10 shared references

Details

Year1999

Typearticle

Published1999-10-01

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations70

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

Identifiers

doi10.1016/s0148-2963(98)00019-8

openalex_workW2114417570

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2010Measuring traveler involvement in urban public transport services: The case of Kaohsiung

2017The relationship between individual-level culture and consumer decision-making styles through consumer involvement

2004Exploring Anti-Smoking and Anti-Binge Drinking Issues in the Context of Generally Accepted Consumer Theory