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The Google Online Marketing Challenge: Classroom Learning with Real Clients, Real Money, and Real Advertising Campaigns
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The Google Online Marketing Challenge: Classroom Learning with Real Clients, Real Money, and Real Advertising Campaigns (2008)The Google Online Marketing Challenge: Cl…Journal of Universal Computer Science (2020)Journal of Universal Computer…Rising from the ashes of advertising (1996)Rising from the ashes of adve…Self-Endorsing Versus Other-Endorsing in Virtual Environments (2011)Self-Endorsing Versus Other-E…The Handbook of Social Psychology (1969)Endorser Effectiveness by Product Type (1979)Handbook of Social Psychology (2004)Virtual shopping and unconscious persuasion: The priming effects of avatar age and consumers’ age discrimination on purchasing and prosocial behaviors (2015)Considering virtual reality in children’s lives (2017)An Innovative Marketing Strategy: -Adopting AR & VR in Jewelry Sales (2020)Rational Decision-Making in Business Organizations (1979)Interactive Marketing: Exploiting the Age of Addressability (1991)Marketing management: analysis. planning. implementation and control (2000)Understanding IT-enabled interactivity in contemporary marketing (2001)Internet Site Evaluations: The Influence of Behavioral Experience, Existing Images, and Selected Website Characteristics (2002)The effects of online advertising (2007)A Comparison between Concept Maps, Mind Maps, Conceptual Diagrams, and Visual Metaphors as Complementary Tools for Knowledge Construction and Sharing (2006)A systemic and cognitive view on collaborative knowledge building with wikis (2008)Artificial intelligence in supply chain management: theory and applications (2009)
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  • 2020Journal of Universal Computer Science3,393 cited
  • 1996Rising from the ashes of advertising84 cited

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  • 2011Self-Endorsing Versus Other-Endorsing in Virtual Environments152 cited

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