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Integrating Social Media and Social Marketing
6 references·16 citing·49 second hop
Integrating Social Media and Social Marketing (2012)Integrating Social Media and Social Marke…Tweet, tweet, tweet: A content analysis of nonprofit organizations’ Twitter updates (2011)Tweet, tweet, tweet: A conten…Keeping up with the digital age: How the American Red Cross uses social media to build relationships (2011)Keeping up with the digital a…Integrating Social Media into Emergency-Preparedness Efforts (2011)Integrating Social Media into…Users of the world, unite! The challenges and opportunities of Social Media (2009)Users of the world, unite! Th…The social media bible: tactics, tools, and strategies for business success (2009)The social media bible: tacti…Building dialogic relationships through the world wide web (1998)Building dialogic relationshi…Conceptualizing an Omnichannel Approach for Social Marketing Under the Assumptions of the Transtheoretical Model of Change (2023)Conceptualizing an Omnichanne…Social Media Health Promotion and Audience Engagement: The Roles of Information Dissemination, Organization-Audience Interaction, and Action Confidence Building (2022)Social Media Health Promotion…Promoting blood donation through social media: Evidence from Brazil, India and the USA (2022)Promoting blood donation thro…Social marketing: advancing a new planning framework to guide programmes (2021)Social marketing: advancing a…How German health insurance providers use social online networks to promote healthy lifestyles: a content analysis of Facebook® accounts (2021)How German health insurance p…Committed to Health: Key Factors to Improve Users’ Online Engagement through Facebook (2020)Committed to Health: Key Fact…Exploring social media campaigns against sugar-sweetened beverage consumption: A systematic search (2019)Exploring social media campai…Social Media in Shoulder & Elbow Surgery: An Analysis of Twitter and Instagram (2018)Social Media in Shoulder & El…Development of a Value Co‐Creation Wellness Model: The Role of Physicians and Digital Information Seeking on Health Behaviors and Health Outcomes (2018)Development of a Value Co‐Cre…The Impact of Social Marketing Campaigns on Reducing Mental Health Stigma: Results From the 2009–2014 Time to Change Programme (2017)The Impact of Social Marketin…Social Media and Total Joint Arthroplasty: An Analysis of Patient Utilization on Instagram (2017)Social Media and Total Joint …Integrating Social Media and Anterior Cruciate Ligament Surgery: An Analysis of Patient, Surgeon, and Hospital Use (2016)Integrating Social Media and …The social media revolution (2014)The social media revolutionOnline social networking sites—a novel setting for health promotion? 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this work references cited by second hop

References

  • 2009Users of the world, unite! The challenges and opportunities of Social Media17,866 cited
  • 1998Building dialogic relationships through the world wide web1,235 cited
  • 2009The social media bible: tactics, tools, and strategies for business success796 cited
  • 2011Keeping up with the digital age: How the American Red Cross uses social media to build relationships583 cited
  • 2011Tweet, tweet, tweet: A content analysis of nonprofit organizations’ Twitter updates373 cited
  • 2011Integrating Social Media into Emergency-Preparedness Efforts363 cited

Cited by

  • 2017The Impact of Social Marketing Campaigns on Reducing Mental Health Stigma: Results From the 2009–2014 Time to Change Programme176 cited
  • 2012Factors mediating seasonal and influenza A (H1N1) vaccine acceptance among ethnically diverse populations in the urban south71 cited
  • 2013Online social networking sites—a novel setting for health promotion?69 cited
  • 2017Social Media and Total Joint Arthroplasty: An Analysis of Patient Utilization on Instagram62 cited
  • 2016Integrating Social Media and Anterior Cruciate Ligament Surgery: An Analysis of Patient, Surgeon, and Hospital Use56 cited
  • 2018Social Media in Shoulder & Elbow Surgery: An Analysis of Twitter and Instagram45 cited
  • 2013Connecting to patients via social media: A hype or a reality?42 cited

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2018
Development of a Value Co‐Creation Wellness Model: The Role of Physicians and Digital Information Seeking on Health Behaviors and Health Outcomes
41 cited
  • 2022Promoting blood donation through social media: Evidence from Brazil, India and the USA28 cited
  • 2020Committed to Health: Key Factors to Improve Users’ Online Engagement through Facebook22 cited
  • 2021Social marketing: advancing a new planning framework to guide programmes21 cited
  • 2022Social Media Health Promotion and Audience Engagement: The Roles of Information Dissemination, Organization-Audience Interaction, and Action Confidence Building21 cited
  • 2019Exploring social media campaigns against sugar-sweetened beverage consumption: A systematic search18 cited
  • 2023Conceptualizing an Omnichannel Approach for Social Marketing Under the Assumptions of the Transtheoretical Model of Change16 cited
  • 2014The social media revolution16 cited
  • 2021How German health insurance providers use social online networks to promote healthy lifestyles: a content analysis of Facebook® accounts15 cited