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The contribution of scenario analysis to the front-end of new product development · Study

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ArticleThe contribution of scenario analysis to the front-end of new product development

Theo J. B. M. Postma2012

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Articlegreen2012

The contribution of scenario analysis to the front-end of new product development

Theo J. B. M. Postma · Thijs Broekhuizen

24 citations·0/0 files stored·Futures

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Product Development and Customization Business Strategies and Innovation Technology Assessment and Management

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References

1984Case Study Research: Design and Methods 1984Structural Inertia and Organizational Change 1986Case study research: Design and methods 1997The Art of Continuous Change: Linking Complexity Theory and Time-Paced Evolution in Relentlessly Shifting Organizations 1986Central Problems in the Management of Innovation 1995The rise and fall of strategic planning 1994The rise and fall of strategic planning 2003Shaping the Next One Hundred Years: New Methods for Quantitative, Long-Term Policy Analysis

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2025Developing scenario-oriented function modules in new product development projects based on big data-driven approach

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Year2012

Typearticle

Published2012-02-27

VenueFutures

ISSN-L0016-3287

Languageen

Citations24

Files0 public / 0

ShelfProduct Development and Customization

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doi10.1016/j.futures.2012.02.001

openalex_workW2132609558

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