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This article analyses the discourse on favelas produced by Brazilian society and consumed in the political field of local administration. The ideological conception of favelas (slums) determines the creation of public policies that reinforce the prejudicial notion of favelas. This work employs critical discourse analysis (CDA) to analyse several texts extracted from mass-media stories and press releases of the Rio government. It shows that the state of praxis reproduces the understanding of slums as a phenomenon detached from the rest of society. This alienated vision impacts on different utterances blaming the poor (analysis 1); perpetuating poverty (analysis 2); and reinforcing exclusion (analysis 3).
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