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The Importance of Fashion: The Chinese and U.S. Gen Y Perspective
16 references·5 citing·51 second hop
The Importance of Fashion: The Chinese and U.S. Gen Y Perspective (2014)The Importance of Fashion: The Chinese an…Studying Chinese generation Y consumers' involvement in fashion clothing and perceived brand status (2008)Studying Chinese generation Y…Consumers' need for uniqueness: short‐form scale development and cross‐cultural validation (2008)Consumers' need for uniquenes…"Express Yourself": Culture and the Effect of Self-Expression on Choice. (2007)"Express Yourself": Culture a…Status consumption and role-relaxed consumption: A tale of two retail consumers (2006)Status consumption and role-r…Some psychological motivations for fashion opinion leadership and fashion opinion seeking (2006)Some psychological motivation…Cultural Values in Advertisements to the Chinese X-Generation--Promoting Modernity and Individualism (2003)Cultural Values in Advertisem…Choice and self-expression: A cultural analysis of variety-seeking. (2003)Choice and self-expression: A…Consumers' Need for Uniqueness: Scale Development and Validation (2001)Consumers' Need for Uniquenes…Deviance or uniqueness, harmony or conformity? A cultural analysis. (1999)Deviance or uniqueness, harmo…Empathy Versus Pride: the Influence of Emotional Appeals Across Cultures (1998)Empathy Versus Pride: the Inf…The Social Psychology of Clothing: Symbolic Appearances in Context (1996)The Social Psychology of Clot…Culture and conformity: A meta-analysis of studies using Asch's (1952b, 1956) line judgment task. (1996)Culture and conformity: A met…Fostering Corporate Entrepreneurship: Cross-Cultural Comparisons of the Importance of Individualism Versus Collectivism (1994)Fostering Corporate Entrepren…Attention to Social Comparison Information: An Individual Difference Factor Affecting Consumer Conformity (1990)Attention to Social Compariso…Revision of the Self-Monitoring Scale. (1984)Revision of the Self-Monitori…Self-monitoring of expressive behavior. (1974)Self-monitoring of expressive…Measuring consumers’ dominant value perceptions to determine their purchase intention of luxury fashion consumption (2023)Measuring consumers’ dominant…“Buy, wear, return, repeat”: Investigating Chinese consumers' attitude and intentions to engage in wardrobing (2022)“Buy, wear, return, repeat”: …Individual and Social Factors Impacting Chinese Millennials’ Luxury Consumption (2020)Individual and Social Factors…Consumer personality factors and iPhone consumption in China (2020)Consumer personality factors …Exploring dimensions of brand personality for Generation Y in the apparel market: The case of Turkey (2015)Exploring dimensions of brand…Motivation, leadership, and organization: Do American theories apply abroad? 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References

  • 1974Self-monitoring of expressive behavior.3,416 cited
  • 2001Consumers' Need for Uniqueness: Scale Development and Validation1,789 cited
  • 1996Culture and conformity: A meta-analysis of studies using Asch's (1952b, 1956) line judgment task.1,484 cited
  • 1984Revision of the Self-Monitoring Scale.1,229 cited
  • 1999Deviance or uniqueness, harmony or conformity? A cultural analysis.1,216 cited
  • 1998Empathy Versus Pride: the Influence of Emotional Appeals Across Cultures560 cited
  • 1996The Social Psychology of Clothing: Symbolic Appearances in Context498 cited
  • 1990Attention to Social Comparison Information: An Individual Difference Factor Affecting Consumer Conformity455 cited
  • 1994Fostering Corporate Entrepreneurship: Cross-Cultural Comparisons of the Importance of Individualism Versus Collectivism440 cited
  • 2007"Express Yourself": Culture and the Effect of Self-Expression on Choice.430 cited
  • 2003Choice and self-expression: A cultural analysis of variety-seeking.300 cited
  • 2008Consumers' need for uniqueness: short‐form scale development and cross‐cultural validation271 cited
  • 2003Cultural Values in Advertisements to the Chinese X-Generation--Promoting Modernity and Individualism200 cited
  • 2006Some psychological motivations for fashion opinion leadership and fashion opinion seeking

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190 cited
  • 2008Studying Chinese generation Y consumers' involvement in fashion clothing and perceived brand status190 cited
  • 2006Status consumption and role-relaxed consumption: A tale of two retail consumers174 cited
  • Cited by

    • 2015Exploring dimensions of brand personality for Generation Y in the apparel market: The case of Turkey19 cited
    • 2022“Buy, wear, return, repeat”: Investigating Chinese consumers' attitude and intentions to engage in wardrobing16 cited
    • 2020Consumer personality factors and iPhone consumption in China15 cited
    • 2020Individual and Social Factors Impacting Chinese Millennials’ Luxury Consumption14 cited
    • 2023Measuring consumers’ dominant value perceptions to determine their purchase intention of luxury fashion consumption10 cited