Potential E-Commerce Adoption Strategies For Libyan Organization

S Dalbir · Muhamad Shamsul Ibrahim

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E-commerce and Technology Innovations Technology Adoption and User Behaviour Digital Innovation in Industries

Abstract

The adoption of electronic commerce (e-commerce) has facilitated sound business relationships between manufacturers and customers by customizing new functions that are unique to business transaction which provides reliable support that improves its technological features. These advances earned from e-commerce adoption has paves way for numerous technical enhancements for merchants with unique business needs and has provided supportive enablement to business transaction with isolated location. These versed benefits has increased market expectations among variety of generic consumer as well as the duality of manufacturers and customers. Base on the increasing need for e-commerce integration in business network, this paper explores the role and relevance of policy intervention on the adoption of e-commerce among developing countries base on Libyan business environment. In quantifying the managerial potential of e-commerce as a business enabling technology, Resource Base View theory were used to assess e-commerce capability of e-commerce over traditional mode of transaction.

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References

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