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Differentiation and Parity in Assortment Pricing

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References

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1982

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A Dynamic Attribute Satiation Model of Variety-Seeking Behavior

542 cited

2000The Role of Explanations and Need for Uniqueness in Consumer Decision Making: Unconventional Choices Based on Reasons531 cited

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2017The Effect of Assortment Pricing on Choice and Satisfaction: The Moderating Role of Consumer Characteristics13 cited
2015Price competition in retailing: The importance of the price density function11 cited
2013Brand vulnerability to product assortments and prices9 cited
2023Asserting your mind: Interruptions extremize consumer choices1 cited