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The parallax of art and commerce
13 references·1 citing·41 second hop
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this work references cited by second hop

References

  • 2001Qualitative Marketing Research1,389 cited
  • 2006The Parallax View1,376 cited
  • 2002Applying the marketing concept to cultural organisations: an empirical study of the relationship between market orientation and performance183 cited
  • 2003Demographic and Sponsorship Considerations for Jazz and Classical Music Festivals129 cited
  • 2006Art for Art's Sake or Art for Business Sake: An exploration of artistic product orientation95 cited
  • 1995Representing Jazz71 cited
  • 2003The Cambridge Companion to Jazz54 cited
  • 2007Remembering Chet: theorizing the mythology of the self-destructive bohemian artist as self-producer and self-consumer in the market for romanticism50 cited
  • 1973A Social History of Music: From the Middle Ages to Beethoven47 cited
  • 2005Art versus Commerce as a Macromarketing Theme in Three Films from the Young-Man-with-a-Horn Genre39 cited
  • 2004Mass Marketing, Music, and Morality35 cited
  • 1989Three Approaches to Defining Jazz28 cited
  • 2005Paying the piper: a study of musicians and the music business11 cited

Cited by

  • 2010The art of SME export marketing: a case study5 cited

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