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Cited by

• 2015Kingpins, Bottlenecks, and Value Dynamics Along a Sector118 cited
• 2011Hollow from the start? Image professionalism in management consulting101 cited
• 2011The subsiding sizzle of advertising history62 cited
• 2016On the fee elasticity of the demand for trademarks in Europe47 cited
• 2012Brand Protection and the Globalization of British Business47 cited
• 2012Efficiency and Innovativeness as Determinants of Design Architecture Choices36 cited
• 2010Chandler's Living History:The Visible Handof Vertical Integration in Nineteenth Century America Viewed Under a Twenty‐First Century Transaction Costs Economics Lens35 cited
• 2018Trademarks in branding: Legal issues and commercial practices31 cited
• 2012Catalonian Trademarks and the Development of Marketing Knowledge in Spain, 1850–194631 cited
• 2016Foucault, Discourse, and the Birth of British Public Relations24 cited
• 2014Throwaway History21 cited
• 2020Selling the past. The use of history as a marketing strategy in Spain, 1900-198017 cited
• 2019Cross-cultural factors in international branding17 cited
• 2013Information in the Mark and the Marketplace: A Multivocal Account16 cited