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English in French print advertising from 1999 to 2007
15 references·10 citing·43 second hop
English in French print advertising from 1999 to 2007 (2011)English in French print advertising from …The New Handbook of Second Language Acquisition (2009)The New Handbook of Second La…Language Choice in Advertising to Bilinguals: Asymmetric Effects for Multinationals versus Local Firms (2008)Language Choice in Advertisin…“Frenglish” for sale: multilingual discourses for addressing today's global consumer (2007)“Frenglish” for sale: multili…The mixing of English in magazine advertisements in Taiwan (2006)The mixing of English in maga…Linguistic constructions of modernity: English mixing in Korean television commercials (2006)Linguistic constructions of m…Mixing English in French advertising (2002)Mixing English in French adve…Cultural images and different varieties of English in French television commercials (2002)Cultural images and different…Identity constructions in multilingual advertising (2001)Identity constructions in mul…France: ‘ One state, one nation, one language’? (2000)France: ‘ One state, one nati…Glocalization: Time-Space and Homogeneity-Heterogeneity (1995)Glocalization: Time-Space and…French attitudes toward the ideology of English as an international language (1993)French attitudes toward the i…Discourse functions and pragmatics of mixing: advertising across cultures (1992)Discourse functions and pragm…A sociolinguistic analysis of English borrowings in Japanese advertising texts (1990)A sociolinguistic analysis of…The power and politics of English (1986)The power and politics of Eng…The French Language and National Identity (1930-1975) (1978)The French Language and Natio…A comparative study of English in advertising in France and Quebec (2023)A comparative study of Englis…World Englishes in the Media (2019)World Englishes in the MediaWorld Englishes in the Media (2019)World Englishes in the MediaQuinlingualism in the Maghreb? 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this work references cited by second hop

References

  • 1995Glocalization: Time-Space and Homogeneity-Heterogeneity3,826 cited
  • 2009The New Handbook of Second Language Acquisition439 cited
  • 2001Identity constructions in multilingual advertising408 cited
  • 1986The power and politics of English288 cited
  • 1978The French Language and National Identity (1930-1975)185 cited
  • 2006Linguistic constructions of modernity: English mixing in Korean television commercials170 cited
  • 2008Language Choice in Advertising to Bilinguals: Asymmetric Effects for Multinationals versus Local Firms151 cited
  • 1992Discourse functions and pragmatics of mixing: advertising across cultures149 cited
  • 2002Mixing English in French advertising111 cited
  • 1990A sociolinguistic analysis of English borrowings in Japanese advertising texts99 cited
  • 2007“Frenglish” for sale: multilingual discourses for addressing today's global consumer93 cited
  • 1993French attitudes toward the ideology of English as an international language70 cited
  • 2000France: ‘ One state, one nation, one language’?65 cited
  • 2002Cultural images and different varieties of English in French television commercials53 cited
  • 2006The mixing of English in magazine advertisements in Taiwan

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44 cited

Cited by

  • 2015Language choice and ideology: Examining the use of the Malay language in English newspaper advertisements in Malaysia20 cited
  • 2013Advanced Dublin English in Irish radio advertising15 cited
  • 2019English as a Global Language15 cited
  • 2019English in French Commercial Advertising: Simultaneity, bivalency, and language boundaries11 cited
  • 2019World Englishes in the Media9 cited
  • 2019Quinlingualism in the Maghreb?8 cited
  • 2019World Englishes in the Media5 cited
  • 2023A comparative study of English in advertising in France and Quebec4 cited
  • 2012The French Identity Crisis: Fending Off the Franglais Invasion4 cited
  • 2014Language Choice, Code Switching and Identity Construction in Malaysian English Newspaper Advertisements3 cited