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Sustainable Marketing – Definition und begriffliche Abgrenzung · Study

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ChapterSustainable Marketing – Definition und begriffliche Abgrenzung

Peter H. Kenning2014

Chapter2014

Sustainable Marketing – Definition und begriffliche Abgrenzung

Peter H. Kenning

24 citations·0/0 files stored·Springer eBooks

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Environmental Sustainability in Business Sustainable Supply Chain Management Corporate Social Responsibility and Sustainability

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References

1953Die Betriebswirtschaft 2010Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication 2012Concepts and Definitions of CSR and Corporate Sustainability: Between Agency and Communion 2003Concepts and Definitions of CSR and Corporate Sustainability: Between Agency and Communion 1958Meaning and Necessity, A Study in Semantics and Modal Logic.2009Sustainability Marketing: A Global Perspective 2020Marketingmanagement 2013Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability

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2018Unternehmen zwischen Digitalisierung und Nachhaltigkeit – eine empirische Untersuchung 2023Grundlagen des Marketing

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Year2014

Typechapter

Published2014-01-01

VenueSpringer eBooks

Languagede

Citations24

Files0 public / 0

ShelfEnvironmental Sustainability in Business

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doi10.1007/978-3-658-02437-6_1

openalex_workW2173979679

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