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Marketing in the hospitality industry. · Study

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ArticleMarketing in the hospitality industry.

Victor T.C. Middleton1983

Article1983

Marketing in the hospitality industry.

Victor T.C. Middleton · E T Cassee · Ruud Reuland

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Marketing and Advertising Strategies Diverse Aspects of Tourism Research Customer Service Quality and Loyalty

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1987Role of budgeting in planning, implementing, and monitoring hotel marketing strategies

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Year1983

Typearticle

Published1983-01-01

Languageen

Citations10

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ShelfMarketing and Advertising Strategies

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openalex_workW2179893808

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