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Sex in Advertising: Gender Differences and the Role of Relationship Commitment
16 references·16 citing·47 second hopsampled
Sex in Advertising: Gender Differences and the Role of Relationship Commitment (2009)Sex in Advertising: Gender Differences an…Exchange and Power in Social Life (2017)Exchange and Power in Social …Sexual Economics: Sex as Female Resource for Social Exchange in Heterosexual Interactions (2004)Sexual Economics: Sex as Fema…Is There a Gender Difference in Strength of Sex Drive? Theoretical Views, Conceptual Distinctions, and a Review of Relevant Evidence (2001)Is There a Gender Difference …Toward a histology of social behavior: Judgmental accuracy from thin slices of the behavioral stream (2000)Toward a histology of social …The evolution of human mating: Trade-offs and strategic pluralism (2000)The evolution of human mating…Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent (2000)Consumers' Use of Persuasion …Heart and Mind in Conflict: the Interplay of Affect and Cognition in Consumer Decision Making (1999)Heart and Mind in Conflict: t…Menstrual cycle variation in women's preferences for the scent of symmetrical men (1998)Menstrual cycle variation in …The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Persuasion Knowledge Mode…Gift Giving as Agapic Love: An Alternative to the Exchange Paradigm Based on Dating Experiences (1993)Gift Giving as Agapic Love: A…Gender differences in sexuality: A meta-analysis. (1993)Gender differences in sexuali…The Psychological Foundations of Culture (1992)The Psychological Foundations…On cognitive busyness: When person perceivers meet persons perceived. (1988)On cognitive busyness: When p…The role of category accessibility in the interpretation of information about persons: Some determinants and implications. (1979)The role of category accessib…On Human Nature (1978)On Human NatureThe Family: A Dynamic Interpretation. (1952)The Family: A Dynamic Interpr…Women and Suicidal Behavior (2020)Women and Suicidal BehaviorAppetite for destruction: Counterintuitive effects of attractive faces on people's food choices (2019)Appetite for destruction: Cou…The marketing of love: how attachment styles affect romantic consumption journeys (2018)The marketing of love: how at…Parenting Motivation and Consumer Decision-Making (2018)Parenting Motivation and Cons…The effect of exposure to sexual appeals in advertisements on memory, attitude, and purchase intention: a meta-analytic review (2017)The effect of exposure to sex…Advertising Appeals, Moderators, And Impact on Persuasion (2017)Advertising Appeals, Moderato…Do feminists still respond negatively to female nudity in advertising? Investigating the influence of feminist attitudes on reactions to sexual appeals (2016)Do feminists still respond ne…Crafting a smartphone repurchase decision making process: Do brand attachment and gender matter? (2016)Crafting a smartphone repurch…Controversial advertising: transgressing the taboo of gender-based violence (2016)Controversial advertising: tr…Spending on Daughters versus Sons in Economic Recessions (2015)Spending on Daughters versus …Reframing gender and feminist knowledge construction in marketing and consumer research: missing feminisms and the case of men and masculinities (2015)Reframing gender and feminist…Consumer behavior in close relationships (2015)Consumer behavior in close re…Revisiting gender differences: What we know and what lies ahead (2014)Revisiting gender differences…Nostalgia Weakens the Desire for Money (2014)Nostalgia Weakens the Desire …To do, to have, or to share? Valuing experiences over material possessions depends on the involvement of others. (2012)To do, to have, or to share? …Make me special: Gender differences in consumers’ responses to loyalty programs (2012)Make me special: Gender diffe…The Psychology of Interpersonal Relations. 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References

  • 2017Exchange and Power in Social Life15,909 cited
  • 1994The Persuasion Knowledge Model: How People Cope with Persuasion Attempts3,796 cited
  • 1992The Psychological Foundations of Culture3,627 cited
  • 1999Heart and Mind in Conflict: the Interplay of Affect and Cognition in Consumer Decision Making2,044 cited
  • 1978On Human Nature1,862 cited
  • 2000The evolution of human mating: Trade-offs and strategic pluralism1,822 cited
  • 1979The role of category accessibility in the interpretation of information about persons: Some determinants and implications.1,529 cited
  • 2000Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent1,339 cited
  • 1993Gender differences in sexuality: A meta-analysis.1,134 cited
  • 1988On cognitive busyness: When person perceivers meet persons perceived.1,088 cited
  • 2001Is There a Gender Difference in Strength of Sex Drive? Theoretical Views, Conceptual Distinctions, and a Review of Relevant Evidence861 cited
  • 2000Toward a histology of social behavior: Judgmental accuracy from thin slices of the behavioral stream723 cited
  • 1993Gift Giving as Agapic Love: An Alternative to the Exchange Paradigm Based on Dating Experiences681 cited
  • 2004Sexual Economics: Sex as Female Resource for Social Exchange in Heterosexual Interactions

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474 cited
  • 1998Menstrual cycle variation in women's preferences for the scent of symmetrical men457 cited
  • 1952The Family: A Dynamic Interpretation.342 cited
  • Cited by

    • 2014Revisiting gender differences: What we know and what lies ahead613 cited
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    • 2014Nostalgia Weakens the Desire for Money198 cited
    • 2020Women and Suicidal Behavior192 cited
    • 2016Crafting a smartphone repurchase decision making process: Do brand attachment and gender matter?127 cited
    • 2017The effect of exposure to sexual appeals in advertisements on memory, attitude, and purchase intention: a meta-analytic review120 cited
    • 2016Do feminists still respond negatively to female nudity in advertising? Investigating the influence of feminist attitudes on reactions to sexual appeals79 cited
    • 2012Make me special: Gender differences in consumers’ responses to loyalty programs76 cited
    • 2015Reframing gender and feminist knowledge construction in marketing and consumer research: missing feminisms and the case of men and masculinities70 cited
    • 2017Advertising Appeals, Moderators, And Impact on Persuasion69 cited
    • 2015Spending on Daughters versus Sons in Economic Recessions68 cited
    • 2016Controversial advertising: transgressing the taboo of gender-based violence59 cited
    • 2018Parenting Motivation and Consumer Decision-Making53 cited
    • 2018The marketing of love: how attachment styles affect romantic consumption journeys52 cited
    • 2015Consumer behavior in close relationships50 cited
    • 2019Appetite for destruction: Counterintuitive effects of attractive faces on people's food choices49 cited