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Multimodal narratives in SIA's “Singapore Girl” TV advertisements – from branding with femininity to branding with provenance and authenticity?
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Multimodal narratives in SIA's “Singapore Girl” TV advertisements – from branding with femininity to branding with provenance and authenticity? (2015)Multimodal narratives in SIA's “Singapore…Feminist Genealogies, Colonial Legacies, Democratic Futures (2013)Feminist Genealogies, Colonia…Multimodality: A Social Semiotic Approach to Contemporary Communication (2011)Multimodality: A Social Semio…Multimodality: A Social Semiotic Approach to Contemporary Communication (2009)Multimodality: A Social Semio…Reading Images (2006)Reading ImagesMultimodal Discourse Analysis: Systemic Functional Perspectives (2006)Multimodal Discourse Analysis…The Handbook of Visual Analysis (2004)The Handbook of Visual Analys…Introducing Social Semiotics (2004)Introducing Social SemioticsAnalyzing Multimodal Interaction: A Methodological Framework (2004)Analyzing Multimodal Interact…Analyzing Multimodal Interaction (2004)Analyzing Multimodal Interact…Story logic: problems and possibilities of narrative (2002)Story logic: problems and pos…Colour as a semiotic mode: notes for a grammar of colour (2002)Colour as a semiotic mode: no…Mediated Discourse: The nexus of practice (2001)Mediated Discourse: The nexus…Reading images: the grammar of visual design (1996)Reading images: the grammar o…Story and Discourse: Narrative Structure in Fiction and Film (1979)Story and Discourse: Narrativ…Image-Music-Text (1977)Image-Music-TextMorphology of the Folktale (1968)Morphology of the FolktaleClosing statement : Linguistics and poetics (1960)Discourse and manipulation (2006)The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues (2013)Critical Discourse Analysis (2015)Hand and mind: what gestures reveal about thought (1993)Metaphors We Live By (2003)Click bait: Forward-reference as lure in online news headlines (2014)The Network Paradigm in Organizational Research: A Review and Typology (2003)From Poverty to Perversity: Ideas, Markets, and Institutions over 200 Years of Welfare Debate (2005)The work of representation (2020)Discourse Analysis as Theory and Method (2002)The Language of Evaluation: Appraisal in English (2005)Translanguaging as a Practical Theory of Language (2017)Content Analysis: A Flexible Methodology (2006)Photovoice: A Review of the Literature in Health and Public Health (2009)The Routledge Handbook of Multimodal Analysis (2010)Inclusion and Democracy (2002)Intersections: The Simultaneity of Race, Gender and Class in Organization Studies (2008)Intersectionality's Definitional Dilemmas (2015)Academic Ableism (2017)Translingual Practice as Spatial Repertoires: Expanding the Paradigm beyond Structuralist Orientations (2017)Well-being : the foundations of hedonic psychology (1999)Using Narrative in Social Research (2005)Promoting novelty, rigor, and style in energy social science: Towards codes of practice for appropriate methods and research design (2018)Genre, Intertextuality, and Social Power (1992)Voices of Modernity (2003)The Function of Fiction is the Abstraction and Simulation of Social Experience (2008)White Native English Speakers Needed: The Rhetorical Construction of Privilege in Online Teacher Recruitment Spaces (2014)Gamification and Mobile Marketing Effectiveness (2016)Cutting through Content Clutter: How Speech and Image Acts Drive Consumer Sharing of Social Media Brand Messages (2018)
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References

  • 1996Reading images: the grammar of visual design8,741 cited
  • 2006Reading Images3,735 cited
  • 1977Image-Music-Text3,641 cited
  • 2009Multimodality: A Social Semiotic Approach to Contemporary Communication3,528 cited
  • 2004Introducing Social Semiotics2,879 cited
  • 2011Multimodality: A Social Semiotic Approach to Contemporary Communication2,771 cited
  • 1979Story and Discourse: Narrative Structure in Fiction and Film2,658 cited
  • 2013Feminist Genealogies, Colonial Legacies, Democratic Futures2,136 cited
  • 2004The Handbook of Visual Analysis1,818 cited
  • 1968Morphology of the Folktale1,560 cited
  • 2002Story logic: problems and possibilities of narrative1,039 cited
  • 2004Analyzing Multimodal Interaction907 cited
  • 2002Colour as a semiotic mode: notes for a grammar of colour751 cited
  • 2001Mediated Discourse: The nexus of practice716 cited
  • 2004Analyzing Multimodal Interaction: A Methodological Framework597 cited
  • 2006Multimodal Discourse Analysis: Systemic Functional Perspectives482 cited

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