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Insights into the Growth of New Retail Formats in India
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Insights into the Growth of New Retail Formats in India (2009)Insights into the Growth of New Retail Fo…Changing Paradigm of Consumer Experience Through Martech – A Case Study on Indian Online Retail Industry (2021)Changing Paradigm of Consumer…Strategizing in small informal retailers in India: Home delivery as a strategic practice (2019)Strategizing in small informa…e-Applications in Indian Agri-Food Supply Chain: Relationship among Enablers (2013)e-Applications in Indian Agri…Drivers of Store Choice in an Evolving Market: An empirical study (2013)Drivers of Store Choice in an…Designing and managing the supply chain : concepts, strategies, and case studies (2000)Supply Chain Management: Strategy, Planning and Operations (2000)Supply Chain Management: Strategy, Planning, and Operation (2003)Summarizing Factors of Customer Experience and Building a Structural Model Using Total Interpretive Structural Modelling Technology (2016)Demand management approaches in services sector and influence on company performance (2022)A digital ecosystem for sustainable fruit supply chain in Uttarakhand: a comprehensive review (2023)A measure of service quality for retail stores: Scale development and validation (1996)Marketing Research: An Applied Approach (2000)The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions (2002)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Case Study Research: Design and Methods (1984)Firm Resources and Sustained Competitive Advantage (1991)The what and how of Family business paradox: Literature-inspired distillations and directions (2020)The role of retailers during brand scandals: insights from a case study (2021)The Process of Customer Engagement: A Conceptual Framework (2008)Customer engagement, buyer‐seller relationships, and social media (2012)The future of technology and marketing: a multidisciplinary perspective (2019)
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  • 2013e-Applications in Indian Agri-Food Supply Chain: Relationship among Enablers53 cited
  • 2019Strategizing in small informal retailers in India: Home delivery as a strategic practice27 cited
  • 2013Drivers of Store Choice in an Evolving Market: An empirical study10 cited
  • 2021Changing Paradigm of Consumer Experience Through Martech – A Case Study on Indian Online Retail Industry6 cited

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