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How omni-channel can be the future of retailing · Study

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ArticleHow omni-channel can be the future of retailing

Sunil Chopra2015

Article2015

How omni-channel can be the future of retailing

120 citations·0/0 files stored·DECISION

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Supply Chain and Inventory Management Consumer Market Behavior and Pricing Consumer Retail Behavior Studies

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References

2000Supply Chain Management: Strategy, Planning and Operations 2000Frictionless Commerce? A Comparison of Internet and Conventional Retailers 2011Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales 2009Key Issues in Multichannel Customer Management: Current Knowledge and Future Directions 2008Competition Between Local and Electronic Markets: How the Benefit of Buying Online Depends on Where You Live 2012Adding Bricks to Clicks: Predicting the Patterns of Cross-Channel Elasticities over Time 2009Battle of the Retail Channels: How Product Selection and Geography Drive Cross-Channel Competition 2003Designing the distribution network in a supply chain

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2021Going digital? The impact of social media marketing on retail website traffic, orders and sales 2020The omni-channel approach: A utopia for companies?2017Understanding the customer experience in the age of omni-channel shopping 2022How to retain customers in omnichannel retailing: Considering the roles of brand experience and purchase behavior 2018

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2018The Evolution of Omni-Channel Retailing and its Impact on Supply Chainsarticle · 10 shared references 2022Online and offline retailing: What we know and directions for future researcharticle · 5 shared references 2019Why Do Stores Drive Online Sales? Evidence of Underlying Mechanisms from a Multichannel Retailerarticle · 5 shared references 2018How information processing and mobile channel choice influence product returns: An empirical analysisarticle · 5 shared references 2020Evolution of retail formats: Past, present, and futurearticle · 4 shared references 2018Assessing impacts of introducing ship‐to‐store service on sales and returns in omnichannel retailing: A data analytics studyarticle · 4 shared references

Details

Year2015

Typearticle

Published2015-12-22

VenueDECISION

ISSN-L0304-0941

Languageen

Citations120

Files0 public / 0

ShelfSupply Chain and Inventory Management

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doi10.1007/s40622-015-0118-9

openalex_workW2239400545

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Drivers and barriers of omni-channel retailing in China

2019Operation strategies for an omni-channel supply chain: Who is better off taking on the online channel and offline service?

2019Supply chain integration in omni-channel retailing: a logistics perspective

2023Interlinking organisational resources, AI adoption and omnichannel integration quality in Ghana’s healthcare supply chain