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Factors Affecting Patients' Preferences in Choosing a Hospital Based on the Mix Marketing Components in Isfahan
3 references·0 citing·16 second hop
Factors Affecting Patients' Preferences in Choosing a Hospital Based on the Mix Marketing Components in Isfahan (2011)Factors Affecting Patients' Preferences i…The relationships between service quality, customer satisfaction and buying intentions in the private hospital industry (2004)The relationships between ser…Strategies for building consumer brand preference (1999)Strategies for building consu…Marketing library instruction services: changes and trends (1999)Marketing library instruction…A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The impact of hospital brand image on service quality, patient satisfaction and loyalty (2011)The Effects of CSR on Customer Satisfaction and Loyalty in China: The Moderating Role of Corporate Image (2014)Hospital healthcare service quality, patient satisfaction and loyalty (2018)Student learning in the information age (1998)Perspectives on… Roaches, Guerrillas, and “Librarians on the Loose” (2005)From “user” to “customer”: TQM in academic libraries? (2006)Marketing First Impressions: Academic Libraries Creating Partnerships and Connections at New Student Orientations (2008)Science and Human Behavior (1953)Effects of Brand Awareness on Choice for a Common, Repeat-Purchase Product (1990)Building Strong Brands (1995)Branding universities in Asian markets (2003)Innovative use of the Internet in established small firms: the impact of knowledge management and organisational learning in accessing new opportunities (2003)Prospective Students' Perceptions of University Brands: An Empirical Study (2009)
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References

  • 2004The relationships between service quality, customer satisfaction and buying intentions in the private hospital industry336 cited
  • 1999Strategies for building consumer brand preference123 cited
  • 1999Marketing library instruction services: changes and trends24 cited

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