References

• 1990Stability in Competition5,677 cited
• 1985Mental Accounting and Consumer Choice4,875 cited
• 2008Mental Accounting and Consumer Choice3,415 cited
• 1999Mental accounting matters3,344 cited
• 1985The psychology of sunk cost2,579 cited
• 1985Mental Accounting and Consumer Choice / Теория ментального учета и потребительский выбор1,250 cited
• 1984A Price Discrimination Theory of Coupons491 cited
• 1995Competitive Coupon Targeting373 cited
• 1997Supermarket Competition: The Case of Every Day Low Pricing302 cited
• 2002Competitive One-to-One Promotions296 cited
• 2001Trade-ins, Mental Accounting, and Product Replacement Decisions241 cited
• 1996The Psychology of Waste186 cited
• 2011When less is more: Consumer aversion to unused utility170 cited
• 2009Understanding the Role of Trade-Ins in Durable Goods Markets: Theory and Evidence138 cited
• 2004“Let Me Talk to My Manager”: Haggling in a Competitive Environment120 cited
• 1995Trade-ins and Introductory Offers in a Monopoly119 cited