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Customer relationship investment and relationship strength: evidence from insurance industry in China
16 references·8 citing·35 second hop
Customer relationship investment and relationship strength: evidence from insurance industry in China (2016)Customer relationship investment and rela…Exchange and Power in Social Life (2017)Exchange and Power in Social …Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration (2001)Investments in Consumer Relat…Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…Relational Benefits in Services Industries: The Customer's Perspective (1998)Relational Benefits in Servic…Relationship Marketing of Services--Growing Interest, Emerging Perspectives (1995)Relationship Marketing of Ser…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Determinants of Long-Term Ori…Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Relationship Quality in Servi…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…A Conceptual Model of Service Quality and Its Implications for Future Research (1985)A Conceptual Model of Service…Classifying Services to Gain Strategic Marketing Insights (1983)Classifying Services to Gain …Translation and content analysis of oral and written materials (1980)Translation and content analy…The Norm of Reciprocity: A Preliminary Statement (1960)The Norm of Reciprocity: A Pr…Social Behavior as Exchange (1958)Social Behavior as ExchangeNot just apologizing: The impact of complaint handling on sustained participation behavior in live‐streaming shopping (2023)Not just apologizing: The imp…Improving Blood Donor Retention and Donor Relationships with Past Donation Use Appeals (2023)Improving Blood Donor Retenti…A method of customer valuation score and implementation for marketing strategy (2022)A method of customer valuatio…Organizational citizenship behaviors perceived by collectivistic 50-and-older customers and medical-care service performance: an application of stimulus-organism-response theory (2021)Organizational citizenship be…Consumer Innovativeness: a Literature Review (2020)Consumer Innovativeness: a Li…The effect of relational selling on life insurance decision making in India (2019)The effect of relational sell…Relationship orientation in banking and insurance services – a review of the evidence (2018)Relationship orientation in b…Perceived relationship investment as a driver of loyalty: The case of Conimbriga Monographic Museum (2018)Perceived relationship invest…Markets and Hierarchies: Analysis and Antitrust Implications. 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this work references cited by second hop

References

  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives108,592 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1985A Conceptual Model of Service Quality and Its Implications for Future Research21,635 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2017Exchange and Power in Social Life15,909 cited
  • 1960The Norm of Reciprocity: A Preliminary Statement11,995 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1994Determinants of Long-Term Orientation in Buyer-Seller Relationships6,726 cited
  • 1958Social Behavior as Exchange5,342 cited
  • 1990Relationship Quality in Services Selling: An Interpersonal Influence Perspective4,760 cited
  • 1980Translation and content analysis of oral and written materials3,570 cited
  • 1995Relationship Marketing of Services--Growing Interest, Emerging Perspectives3,167 cited
  • 1998Relational Benefits in Services Industries: The Customer's Perspective2,347 cited
  • 2001Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration

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2,080 cited
  • 1983Classifying Services to Gain Strategic Marketing Insights1,994 cited
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    • 2018Perceived relationship investment as a driver of loyalty: The case of Conimbriga Monographic Museum20 cited
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