SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Big Data In Marketing & Retailing
6 references·0 citing·31 second hop
Big Data In Marketing & Retailing (2014)Big Data In Marketing & RetailingMarket Research and the Ethics of Big Data (2013)Market Research and the Ethic…More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates (2012)More than Words: The Influenc…Data mining framework for customer lifetime value-based segmentation (2012)Data mining framework for cus…Big data: The next frontier for innovation, competition, and productivity (2011)Big data: The next frontier f…An introduction to data mining and other techniques for advanced analytics (2010)An introduction to data minin…Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach (2004)Modeling Purchase Behavior at…Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Constructive Consumer Choice Processes (1998)Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids (2000)Click Here for Internet Insight: Advances in Clickstream Data Analysis in Marketing (2009)Prospects for Personalization on the Internet (2009)Modeling Consumer Purchasing Behavior in Social Shopping Communities with Clickstream Data (2011)11. The Right to Privacy (1890)In The Age of the Smart Machine: The Future of Work and Power. (1989)Big data׳s impact on privacy, security and consumer welfare (2014)SoCoMo marketing for travel and tourism: Empowering co-creation of value (2015)Big data and firm performance: The roles of market-directed capabilities and business strategy (2020)Principles of Marketing (1972)Information Rules: A Strategic Guide to the Network Economy (1999)Information Rules: A Strategic Guide to the Network Economy (2000)A model to improve management of banking customers (2017)Customer Behavior Analysis by Intuitionistic Fuzzy Segmentation: Comparison of Two Major Cities in Turkey (2021)Retail analytics: store segmentation using Rule-Based Purchasing behavior analysis (2021)Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management (2004)Data Mining and Market Intelligence for Optimal Marketing Returns (2008)Data Mining Techniques in CRM (2010)The evolution of direct, data and digital marketing (2013)Big Data and Advance Analytics: Architecture, Techniques, Applications, and Challenges (2017)Biases in Dynamic Models with Fixed Effects (1981)Some Tests of Specification for Panel Data: Monte Carlo Evidence and an Application to Employment Equations (1991)Unit root tests in panel data: asymptotic and finite-sample properties (2002)The role of digital and social media marketing in consumer behavior (2015)Social media and consumer engagement: a review and research agenda (2016)Predicting overall customer satisfaction: Big data evidence from hotel online textual reviews (2018)Beyond the hype: Big data concepts, methods, and analytics (2014)Big Data: A Survey (2014)Data-intensive applications, challenges, techniques and technologies: A survey on Big Data (2014)
this work references cited by second hop

References

  • 2011Big data: The next frontier for innovation, competition, and productivity5,202 cited
  • 2012More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates739 cited
  • 2004Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach284 cited
  • 2013Market Research and the Ethics of Big Data169 cited
  • 2010An introduction to data mining and other techniques for advanced analytics44 cited
  • 2012Data mining framework for customer lifetime value-based segmentation20 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work