A Case Study of Employees’ Performance at Prime Group Vietnam

Abstract

Improving performance is an important goal of modern management.The quality of the workforce is a deciding factor behind organizations' success because employee performance has proven to have a significantly positive effect on their performance (Collis and Montgomery, 1995 pp. 118-128).There is a growing recognition that the primary source of competitive advantage is derived from an organization's human resources (Brewster and Carey et al., 2003).This case study of Prime Group, the leading group in producing construction materials in Vietnam with 10 factories nationwide and one of the top five in the world in this field, examines the correlation between employees' performance and the overall performance and productivity of the company.The aim of the study was to find solutions to improve the company's productivity through improving its employees' performance.The research used a combination of qualitative and quantitative methods to analyze data.Quantitative data were collected through a survey of 500 Prime employees, divided into three groups: managers, office staff and manufacturing workers and analyzed with the help of SPSS software.Qualitative data were collected through in-depth interviews of the same groups.Through the analysis, the study proposes possible solutions to address the company's current problems and increase its employees' performance.

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