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The Impact of Aesthetics Package Design Elements on Consumer Purchase Decisions: A Case of Locally Produced Dairy Products in Southern Zimbabwe.

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References

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Cited by

2016The influence the serving suggestion displayed on soft cheese packaging has on consumer expectations and willingness to buy25 cited
2015PENGARUH DESAIN KEMASAN (PACKAGING) PADA IMPULSIVE BUYING25 cited
2019The Determinant Factors of E-Commerce Purchase Decision in Jakarta and Tangerang25 cited
2020Investigating Food Packaging Elements from a Consumer’s Perspective24 cited
2023Role of green and multisensory packaging in environmental sustainability: Evidence from FMCG sector of Pakistan17 cited

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2013

Customer Based Retail Brand Equity (RBE) Dimensions Effect on Retail Brand Equity for OK Supermarket in Bindura

12 cited

2017Impact of Packaging on Consumer Buying Behavior in Nasarawa State11 cited

2020Comparison of consumers and industry managers concerning food packaging elements11 cited

2016Impact of Packaging on Consumers’ Buying Behaviour:A Case Study of Mother Dairy, Kolkata10 cited