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Along with the popularization of network and E-business,the groupon has become the trading platform for more and more customers in the course of online shopping,and the competition among all group-buying websites is increasingly fierce.Based on analyzing the connotations,advantages and risks of group-buying,and by using fuzzy comprehensive evaluation,this paper analyzes the main factors influencing the competitive advantages of groupon,and draws the conclusion of the evaluation that is to sort the priority order of each influencing factor.
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