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On the Relationship Between Motives and Purchase Decisions: Some Empirical Approaches
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  • 2016Antecedents and consequences of destination image gap199 cited
  • 2002Linking marketing strategy to customer value: implications for technology marketers41 cited
  • 2020Online display advertising for CPG brands: (When) does it work?18 cited
  • 2018A Longitudinal Cross-product Analysis of Media-budget Allocations: How Economic and Technological Disruptions Affected Media Choices across Industries17 cited
  • 2020Updating the Foote, Cone & Belding Grid17 cited

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