Communication satisfaction: A useful construct?

Abstract

This research explores the usefulness of the communication satisfaction construct as operationaiized by Downs and Hazen. A data base generated over the past Jive years from 18 communication audits was analyzed. This Involved a wide variety of organizations and over 1400 individuals. The analyses suggested a number of observations. First, the findings of other researchers with respect to the areas of greatest and least communication satisfaction were confirmed. Second, the usefulness of the demographic variables in explaining communication satisfaction was limited. Third, the results reaffirmed the importance of viewing organizational communication within the contingency framework. Fourth, the communication satisfaction construct provided a useful tool for explaining end‐product variables. Finally, the construct of communication satisfaction appeared to be more effective in explaining job satisfaction than job productivity. Indeed the discriminant analysis showed that those employees who were most satisfied could be distinguished from those with the least job satisfaction with 88% accuracy.

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