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Persuasive Electronic Word-of-Mouth Messages in Social Media
16 references·0 citing·36 second hop
Persuasive Electronic Word-of-Mouth Messages in Social Media (2016)Persuasive Electronic Word-of-Mouth Messa…Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics (2010)Impact of Online Consumer Rev…The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The Effect of Word of Mouth o…A Theoretical Integration of User Satisfaction and Technology Acceptance (2005)A Theoretical Integration of …Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Electronic word-of-mouth via …Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…The partial least squares approach for structural equation modeling. (1998)The partial least squares app…ATTITUDES AND ATTITUDE CHANGE (1997)ATTITUDES AND ATTITUDE CHANGEThe theory of planned behavior (1991)The theory of planned behaviorPerceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…Social Ties and Word-of-Mouth Referral Behavior (1987)Social Ties and Word-of-Mouth…Communication and Persuasion (1986)Communication and PersuasionThe diffusion of innovations (1983)The diffusion of innovationsCulture's Consequences: International Differences in Work-Related Values. (1983)Culture's Consequences: Inter…Culture's Consequences: International Differences in Work-Related Values. (1983)Culture's Consequences: Inter…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…The Logic of Scientific Discovery. (1959)Diffusion of Innovations (1963)Information Privacy Concerns, Procedural Fairness, and Impersonal Trust: An Empirical Investigation (1999)Localization of Knowledge and the Mobility of Engineers in Regional Networks (1999)Strategies for Theorizing from Process Data (1999)Boston Studies in Philosophy of Science (2012)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy mechanism in human agency. (1982)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)Coefficient Alpha and the Internal Structure of Tests (1951)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Self-Reports in Organizational Research: Problems and Prospects (1986)Structural Equations with Latent Variables. (1991)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in PLS-SEM (2015)The psychology of interpersonal relations. (1958)On the Evaluation of Structural Equation Models (1988)Electronic word-of-mouth in hospitality and tourism management (2007)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Medical Innovation: A Diffusion Study. (1967)Word-of-Mouth Communication and Social Learning (1995)Trust among strangers in internet transactions: Empirical analysis of eBay' s reputation system (2004)What Makes Online Content Viral? (2011)Significance tests and goodness of fit in the analysis of covariance structures. (1980)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)The weirdest people in the world? (2010)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)
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References

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  • 2005A Theoretical Integration of User Satisfaction and Technology Acceptance2,834 cited
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  • 2010

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Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics
2,366 cited
  • 1997ATTITUDES AND ATTITUDE CHANGE2,290 cited
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