The Transparent Market

Mats R. Larsson

19 citations0/0 files storedPalgrave Macmillan UK eBooks

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Consumer Market Behavior and Pricing E-commerce and Technology Innovations Digital Platforms and Economics

Abstract

This book looks at how electronic commerce and the WWW will affect the market in the future. A new breed of information-rich consumers are emerging. They have easy access to competitors and are making

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2003Kundenbindung durch E-Customer Relationship Management 2016Assessing customer retention in B2C electronic commerce: an empirical study 2001Electronic Business in der Versicherungswirtschaft

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