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Kundenbindung durch E-Customer Relationship Management · Study

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ChapterKundenbindung durch E-Customer Relationship Management

Bernd W. Wirtz2003

Chapter2003

Kundenbindung durch E-Customer Relationship Management

21 citations·0/0 files stored·Gabler Verlag eBooks

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Customer Service Quality and Loyalty Digital Marketing and Social Media Customer churn and segmentation

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References

1994The Commitment-Trust Theory of Relationship Marketing 1953Die Betriebswirtschaft 2003E-LOYALTY: YOUR SECRET WEAPON ON THE WEB 1995The evolution of relationship marketing 1998Real Strategies for Virtual Organizing 2001E-hubs: the new B2B (business-to-business) marketplaces.2001Electronic Business 1996Marketing to the digital consumer

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2017E-commerce Ethics and Its Impact on Buyer Repurchase Intentions and Loyalty: An Empirical Study of Small and Medium Egyptian Businessesarticle · 3 shared references 2012Exploring the Relationships among Service Quality, Satisfaction, Trust and Store Loyalty among Retail Customersarticle · 3 shared references 2007Evaluating an extended relationship marketing model for Arab guests of five-star hotelsthesis · 3 shared references 2000Wissensmanagement und kooperativer Transfer immaterieller Ressourcen in virtuellen Organisationsnetzwerkenchapter · 3 shared references 2018Moderating effects of service separation on customer relationships with service firmsarticle · 3 shared references 2005The role of trust in B2B electronic commerce : evidence from two e-marketplacesthesis · 3 shared references

Details

Year2003

Typechapter

Published2003-01-01

VenueGabler Verlag eBooks

Languagede

Citations21

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1007/978-3-322-99464-6_16

openalex_workW2488367141

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