Cloud Computing and Transformation of International E-Business Models

Abstract

Abstract Purpose This paper explores the transformation of international business models in the context of international ICT businesses where cloud computing has triggered a major paradigm change in the way software and hardware related services are offered to international customers. Methodology/approach Through comparative analysis of two cases, this paper examines the business model transformation processes in the cloud computing context. Findings The key challenges of the case companies were related to business model transformation as cloud computing was triggering a change in most of the business model elements. Research implications There is a need to define the concept of business model in a way that suits the cloud and internationalization.

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