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Handbuch Sprache im multimodalen Kontext
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  • 2017Metaphor and metonymy in advertising: Building viewpoint in multimodal multi-space blends42 cited
  • 2016Using semantic feature norms to investigate how the visual and verbal modes afford metaphor construction and expression37 cited
  • 2019Multimodalidade no contexto brasileiro: um estado de arte36 cited
  • 2018Internet-Memes als Zugang zu multimodalen Konstruktionen30 cited
  • 2017Argumentation and rhetoric in visual and multimodal communication20 cited
  • 2022Multimodal Coherence Revisited: Notes on the Move From Theory to Data in Annotating Print Advertisements19 cited
  • 2020“Going video”17 cited
  • 2022Zur Spezifik digitaler Medien als Diskursraum: Materialität, Daten, Affordanzen14 cited
  • 2024Teacher contingency in the Chinese immersion classroom of young learners: A translanguaging perspective4 cited
  • 2023Representation of Dewi Sri in Balinese farming ceremonies1 cited

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