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This research studies a unique type of personal relationship between boundary spanners, namely guanxi (connection), in China. We maintain that such guanxi involves interpersonal ganqing (emotional attachment) and two elements of exchange of favor between organizations: information favor and business support. We empirically test our model in the context of a cellular phone distribution network, which consists of one major Chinese cellular phone manufacturer and its 277 independent retailers. Our results show that environmental dynamism and interdependence significantly affect the frequency of boundary spanners’ interactions and the development of interpersonal ganqing between them , which subsequently influences interfirm favor exchanges and then interfirm conflicts. Theoretical and managerial implications are discussed.
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