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Student Perceptions of a Marketing Course Taught with the Critical Thinking Approach
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References

  • 1987Critical Thinking--What Can It Be?.301 cited
  • 1993Business School Education: Some Thoughts and Recommendations73 cited
  • 1996An Innovative Introduction to Business Course: Marketing the Skills That Marketing Majors (and Others) As Business Majors Will Need for Success34 cited

Cited by

  • 2024CRAFTING AND EVALUATING GENERATIVE AI PROMPTS: INSIGHTS FROM STUDENTS, EDUCATORS, AND MARKETERS29 cited
  • 2018Retailing Laboratory: Delivering Skills Through Experiential Learning27 cited
  • 2005Assessing the Value of an Undergraduate Marketing Technology Course: What Do Educators Think?18 cited
  • 2002Championing Technology in Marketing Education: Assessing the Value of a Discipline-Specific Technology Course16 cited
  • 2007A Critical Challenge Awaiting Marketing Education13 cited
  • 2006Using the CPPD Method of Analysis for Teaching Case Studies in the Marketing Management Class11 cited
  • 2020Course Delivery Format, Global Openness, and Openness to Experience in International Business Classes8 cited

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