Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Greenwash and green brand equity

16 references·7 citing·40 second hop

FromToDepth

this work references cited by second hop

References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
2010Satisfaction: a behavioral perspective on the consumer6,042 cited
1991Managing brand equity : capitalizing on the value of a brand name.3,547 cited
2006Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research3,226 cited
2006The Influence of Green Innovation Performance on Corporate Advantage in Taiwan2,533 cited
2007The Driver of Green Innovation and Green Image – Green Core Competence1,706 cited
2009The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust1,671 cited
2003Social Accountability and Corporate Greenwashing1,371 cited
2012Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk1,286 cited
2011The Influence of Corporate Environmental Ethics on Competitive Advantage: The Mediation Role of Green Innovation1,148 cited
1999Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination1,071 cited
2011How Sustainability Ratings Might Deter ‘Greenwashing’: A Closer Look at Ethical Corporate Communication1,024 cited
2007

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

The Positive Effect of Green Intellectual Capital on Competitive Advantages of Firms

891 cited

2010The Effect of Store Image and Service Quality on Brand Image and Purchase Intention for Private Label Brands697 cited

2001The Effect of Brand Attitude and Brand Image on Brand Equity667 cited

Cited by

2022Improving Consumer-Based Green Brand Equity: The Role of Healthy Green Practices, Green Brand Attachment, and Green Skepticism48 cited
2025From greenwashing to brand avoidance: the roles of perceived risk, trust and negative word-of-mouth36 cited
2024The green mindset: how consumers’ attitudes, intentions, and concerns shape their purchase decisions31 cited
2024A comprehensive review of greenwashing in the textile industry (life cycle assessment, life cycle cost, and eco-labeling)24 cited
2024Shades of green deception—An empirical examination into the consequences of greenwashing of innovations24 cited
2025Undoing greenwashing: the roles of greenwashing severity, consumer forgiveness, growth beliefs and apology sincerity18 cited
2019YEŞİL AKLAMANIN YEŞİL MARKA DEĞERİ ÜZERİNDEKİ ETKİLERİ: OTOMOBİL MARKALARI ÜZERİNE BİR UYGULAMA11 cited