SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Meta-Analysis in Advertising Research
16 references·11 citing·38 second hop
Meta-Analysis in Advertising Research (2017)Meta-Analysis in Advertising ResearchIntroduction to Meta‐Analysis (2021)Introduction to Meta‐AnalysisThe Handbook of Research Synthesis and Meta-Analysis (2019)The Handbook of Research Synt…Impact of Narratives on Persuasion in Health Communication: A Meta-Analysis (2015)Impact of Narratives on Persu…Synthesizing information systems knowledge: A typology of literature reviews (2014)Synthesizing information syst…The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation (2013)The Extended Transportation-I…Publication Manual of the American Psychological Association (2011)Publication Manual of the Ame…Exploring the relationship between celebrity endorser effects and advertising effectiveness (2008)Exploring the relationship be…Methods of Meta-Analysis (2004)Methods of Meta-AnalysisTrim and Fill: A Simple Funnel‐Plot–Based Method of Testing and Adjusting for Publication Bias in Meta‐Analysis (2000)Trim and Fill: A Simple Funne…Practical Meta-Analysis (2000)Practical Meta-AnalysisThe Handbook of Research Synthesis (1994)The Handbook of Research Synt…Source effects in communication and persuasion research: A meta-analysis of effect size (1993)Source effects in communicati…Little Science, Big Science...and Beyond (1986)Little Science, Big Science..…How Advertising Affects Sales: Meta-Analysis of Econometric Results (1984)How Advertising Affects Sales…The file drawer problem and tolerance for null results. (1979)The file drawer problem and t…Econometric Measurement of the Duration of Advertising Effect on Sales (1976)Econometric Measurement of th…Top management team attributes and corporate entrepreneurship: A meta‐analysis (2024)Top management team attribute…Relationship between news overload and news avoidance: A meta-analysis (2024)Relationship between news ove…Exploring gift gaps: A meta‐analysis of giver–recipient asymmetries (2024)Exploring gift gaps: A meta‐a…When the Medium Is the Message: A Meta-Analysis of Creative Media Advertising Effects (2023)When the Medium Is the Messag…Should relationships be at the heart of public relations? A meta-analysis of the antecedents and consequences of organization-public relationships (2023)Should relationships be at th…Using Meta-Analytic Structural Equation Modelling to Advance Entrepreneurship Research: A Study on the Liabilities of Newness and Smallness (2022)Using Meta-Analytic Structura…Impact of brand familiarity on attitude formation: insights and generalizations from a meta-analysis (2022)Impact of brand familiarity o…A Meta-Analysis Comparing the Effectiveness of Narrative vs. Statistical Evidence: Health vs. Non-Health Contexts (2022)A Meta-Analysis Comparing the…Meta-analysis in finance research: Opportunities, challenges, and contemporary applications (2020)Meta-analysis in finance rese…A Meta-Analysis of the Effects of Disclosing Sponsored Content (2020)A Meta-Analysis of the Effect…A Meta-Analysis into Multiscreening and Advertising Effectiveness: Direct Effects, Moderators, and Underlying Mechanisms (2019)A Meta-Analysis into Multiscr…Principles and Practice of Structural Equation Modeling (1998)Quantifying heterogeneity in a meta‐analysis (2002)Cochrane Handbook for Systematic Reviews of Interventions (2008)Conducting Meta-Analyses in R with the metafor Package (2010)The PRISMA 2020 statement: an updated guideline for reporting systematic reviews (2021)The PRISMA 2020 statement: an updated guideline for reporting systematic reviews (2021)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)Scoping studies: towards a methodological framework (2005)The Rise of Motivational Information Systems: A Review of Gamification Research (2017)Patient‐reported outcome measures (PROMs): A review of generic and condition‐specific measures and a discussion of trends and issues (2021)Revealing the theoretical basis of gamification: A systematic review and analysis of theory in research on gamification, serious games and game-based learning (2021)Artifact in behavioral research (1969)The Handbook of Social Psychology (1969)Meta-analysis of Observational Studies in Epidemiology A Proposal for Reporting (2000)Estimating the reproducibility of psychological science (2015)Meta-analysis in clinical trials (1986)Operating Characteristics of a Rank Correlation Test for Publication Bias (1994)Bias in meta-analysis detected by a simple, graphical test (1997)A meta-analytic test of intergroup contact theory. (2006)The Impact of Enhancing Students’ Social and Emotional Learning: A Meta-Analysis of School-Based Universal Interventions (2011)Mind in Society: The Development of Higher Psychological Processes (1978)A power primer. (1992)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Social Media Effects on Young Women’s Body Image Concerns: Theoretical Perspectives and an Agenda for Research (2014)Narrative Economics (2017)Writing Integrative Literature Reviews: Guidelines and Examples (2005)Effect size, confidence interval and statistical significance: a practical guide for biologists (2007)The New Statistics (2013)The Effect of School Resources on Student Achievement (1996)Corporal punishment by parents and associated child behaviors and experiences: A meta-analytic and theoretical review. (2002)Less is more: Meta-analyses of sensitivity and attachment interventions in early childhood. (2003)A Meta-Analysis of Fear Appeals: Implications for Effective Public Health Campaigns (2000)Personality and leadership: A qualitative and quantitative review. (2002)Travel and the Built Environment (2010)Active learning increases student performance in science, engineering, and mathematics (2014)A basic introduction to fixed-effect and random-effects models for meta-analysis (2010)Calculating and reporting effect sizes to facilitate cumulative science: a practical primer for t-tests and ANOVAs (2013)How to perform a meta-analysis with R: a practical tutorial (2019)
this work references cited by second hop

References

  • 2000Trim and Fill: A Simple Funnel‐Plot–Based Method of Testing and Adjusting for Publication Bias in Meta‐Analysis14,088 cited
  • 2021Introduction to Meta‐Analysis9,785 cited
  • 2000Practical Meta-Analysis9,196 cited
  • 1979The file drawer problem and tolerance for null results.9,043 cited
  • 2019The Handbook of Research Synthesis and Meta-Analysis4,525 cited
  • 2004Methods of Meta-Analysis3,023 cited
  • 2014Synthesizing information systems knowledge: A typology of literature reviews1,903 cited
  • 2011Publication Manual of the American Psychological Association1,451 cited
  • 2013The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation1,135 cited
  • 1994The Handbook of Research Synthesis1,054 cited
  • 1986Little Science, Big Science...and Beyond855 cited
  • 2008Exploring the relationship between celebrity endorser effects and advertising effectiveness805 cited
  • 1976Econometric Measurement of the Duration of Advertising Effect on Sales679 cited
  • 1993Source effects in communication and persuasion research: A meta-analysis of effect size677 cited
  • 2015Impact of Narratives on Persuasion in Health Communication: A Meta-Analysis

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

574 cited
  • 1984How Advertising Affects Sales: Meta-Analysis of Econometric Results513 cited
  • Cited by

    • 2020A Meta-Analysis of the Effects of Disclosing Sponsored Content183 cited
    • 2019A Meta-Analysis into Multiscreening and Advertising Effectiveness: Direct Effects, Moderators, and Underlying Mechanisms44 cited
    • 2022A Meta-Analysis Comparing the Effectiveness of Narrative vs. Statistical Evidence: Health vs. Non-Health Contexts40 cited
    • 2020Meta-analysis in finance research: Opportunities, challenges, and contemporary applications38 cited
    • 2022Impact of brand familiarity on attitude formation: insights and generalizations from a meta-analysis33 cited
    • 2023Should relationships be at the heart of public relations? A meta-analysis of the antecedents and consequences of organization-public relationships26 cited
    • 2023When the Medium Is the Message: A Meta-Analysis of Creative Media Advertising Effects26 cited
    • 2024Top management team attributes and corporate entrepreneurship: A meta‐analysis19 cited
    • 2024Relationship between news overload and news avoidance: A meta-analysis12 cited
    • 2024Exploring gift gaps: A meta‐analysis of giver–recipient asymmetries11 cited
    • 2022Using Meta-Analytic Structural Equation Modelling to Advance Entrepreneurship Research: A Study on the Liabilities of Newness and Smallness10 cited