Gender Stereotypes and Venture Support Decisions: How Governmental Venture Capitalists Socially Construct Entrepreneurs’ Potential

Malin Malmström · Jeaneth Johansson · Joakim Wincent

254 citations0/0 files storedEntrepreneurship Theory and Practice

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Private Equity and Venture Capital Entrepreneurship Studies and Influences Gender Diversity and Inequality

Abstract

In the present study, we conduct a discourse analysis on a set of longitudinal observations of government venture capitalists’ decisions to identify how gender stereotypes are socially constructed and activated when assessing entrepreneurs’ potential in the financial distribution of venture support. The present study finds that female entrepreneurs risk receiving significantly less venture capital, which is caused by the language and rhetoric used that relates to gender differences when funding decisions are made. We consider and discuss the implications of our results for related research about distributing venture capital and the social constructions of female and male entrepreneurs.

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References

2017The Discovery of Grounded Theory 1989Building Theories from Case Study Research 1967The Social Construction of Reality: A Treatise in the Sociology of Knowledge.1969The Handbook of Social Psychology 1990Basics of qualitative research 1987Doing Gender 2017The Discovery of Grounded Theory 2002Role congruity theory of prejudice toward female leaders.

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