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Communicating Responsible Luxury Brand: The Role of Luxury-CSR Fit and Dispositional Consensus on Brand Evaluation
16 references·2 citing·49 second hop
Communicating Responsible Luxury Brand: The Role of Luxury-CSR Fit and Dispositional Consensus on Brand Evaluation (2017)Communicating Responsible Luxury Brand: T…Advances in Consumer Research (2025)Advances in Consumer ResearchJournal of Business Ethics (2017)Journal of Business EthicsDoing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility (2015)Doing Well by Doing Good: The…When consumers doubt, Watch out! The role of CSR skepticism (2013)When consumers doubt, Watch o…Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts (2012)Doing Poorly by Doing Good: C…Signaling Status with Luxury Goods: The Role of Brand Prominence (2010)Signaling Status with Luxury …Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication (2010)Maximizing Business Returns t…Journal of Consumer Psychology (2009)Journal of Consumer PsychologyThe effects of moral judgment and moral identity on moral behavior: An empirical examination of the moral individual. (2007)The effects of moral judgment…Consumer Responses to Corporate Social Responsibility (CSR) Initiatives: Examining the Role of Brand-Cause Fit in Cause-Related Marketing (2007)Consumer Responses to Corpora…Building Corporate Associations: Consumer Attributions for Corporate Socially Responsible Programs (2006)Building Corporate Associatio…Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance (2005)Corporate Associations and Co…Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis (2004)Corporate social responsibili…Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)Does Doing Good Always Lead t…The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another? (2000)The Influence of Cause-Relate…Attribution Theory, Achievement Motivation, and the Educational Process (1972)Attribution Theory, Achieveme…Sustainable Marketing, Branding and CSR in the Digital Economy (2023)Sustainable Marketing, Brandi…Sustainable Luxury Marketing: A Synthesis and Research Agenda (2019)Sustainable Luxury Marketing:…Structural equation modeling in practice: A review and recommended two-step approach. (1988)EQS : structural equations program manual (1989)Common method biases in behavioral research: A critical review of the literature and recommended remedies. 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References

  • 2025Advances in Consumer Research13,486 cited
  • 2001Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility4,671 cited
  • 2010Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication2,712 cited
  • 2017Journal of Business Ethics1,970 cited
  • 2010Signaling Status with Luxury Goods: The Role of Brand Prominence1,681 cited
  • 2006Building Corporate Associations: Consumer Attributions for Corporate Socially Responsible Programs1,603 cited
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  • 2000The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another?952 cited
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  • 2005Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance746 cited
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  • 2015Doing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility662 cited
  • 1972

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Attribution Theory, Achievement Motivation, and the Educational Process
645 cited
  • 2009Journal of Consumer Psychology443 cited
  • 2012Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts410 cited
  • Cited by

    • 2019Sustainable Luxury Marketing: A Synthesis and Research Agenda376 cited
    • 2023Sustainable Marketing, Branding and CSR in the Digital Economy6 cited