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An approach to market orientation in the basic units of public action · Study

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ArticleAn approach to market orientation in the basic units of public action

Jon Morandeira Arca2017

Article2017

An approach to market orientation in the basic units of public action

Jon Morandeira Arca · Victoria de Elizagarate Gutiérrez · Irati Labaien Egiguren

2 citations·0/0 files stored·International Review on Public and Nonprofit Marketing

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Public Policy and Administration Research Public Administration in Developing Nations Organizational Strategy and Culture

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References

1951Coefficient Alpha and the Internal Structure of Tests 1979Review of Psychometric theory (2nd ed.).1990The Effect of a Market Orientation on Business Profitability 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications 1990The Effect of a Market Orientation on Business Profitability 1979Reliability and Validity Assessment 2011Reliability and Validity Assessment 1998Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination

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Year2017

Typearticle

Published2017-04-24

VenueInternational Review on Public and Nonprofit Marketing

ISSN-L1865-1984

Languageen

Citations2

Files0 public / 0

ShelfPublic Policy and Administration Research

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doi10.1007/s12208-017-0180-4

openalex_workW2609518630

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