Collaborating, Competing, Co-working, Coalescing: Artists, Freelancers and Social Entrepreneurs as the ‘New Subjects’ of the Creative Economy

Abstract

This chapter is concerned with offering an understanding of the main traits that characterise the subjectivity of three prominent social actors in the creative economy – freelancers, social entrepreneurs and artists - and assess their significance in a context that shifts towards collaboration and sharing as modes of production. Building on individual ethnographic fieldwork conducted in various contexts between 2011-2014, we offer an ex-post reflection that draws from each author’s empirical research to provide a better understanding of how these subjects - each with its own peculiar features – represent an accurate illustration of the process of 're-embeddedness' of forms of the economic in the social that seems to characterise the current socio-economic conjuncture of the creative industries.

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