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Crowdsourcing: A Platform for Crowd Engagement in the Publishing Industry · Study

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ArticleCrowdsourcing: A Platform for Crowd Engagement in the Publishing Industry

Siti Ezaleila Mustafa2017

Article2017

Crowdsourcing: A Platform for Crowd Engagement in the Publishing Industry

Siti Ezaleila Mustafa · Hamedi Mohd Adnan

16 citations·0/0 files stored·Publishing Research Quarterly

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Publishing and Scholarly Communication Digital Marketing and Social Media FinTech, Crowdfunding, Digital Finance

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References

2009Users of the world, unite! The challenges and opportunities of Social Media 2003Open Innovation: The New Imperative for Creating and Profiting from Technology 2009Social media: The new hybrid element of the promotion mix 2002The Field behind the Screen: Using Netnography for Marketing Research in Online Communities 2008Cultivating Trust and Harvesting Value in Virtual Communities

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Details

Year2017

Typearticle

Published2017-07-17

VenuePublishing Research Quarterly

ISSN-L1053-8801

Languageen

Citations16

Files0 public / 0

ShelfPublishing and Scholarly Communication

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doi10.1007/s12109-017-9525-4

openalex_workW2735482003

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