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Pricing Best Sellers and Traffic Generators: The Role of Asymmetric Cross-selling
16 references·1 citing·42 second hop
Pricing Best Sellers and Traffic Generators: The Role of Asymmetric Cross-selling (2017)Pricing Best Sellers and Traffic Generato…Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site (2009)Effects of Word-of-Mouth vers…The Shopping Momentum Effect (2007)The Shopping Momentum EffectUnderstanding retail branding: conceptual insights and research priorities (2004)Understanding retail branding…PRICE DISPERSION IN THE SMALL AND IN THE LARGE: EVIDENCE FROM AN INTERNET PRICE COMPARISON SITE (2004)PRICE DISPERSION IN THE SMALL…Why Don't Prices Rise During Periods of Peak Demand? Evidence from Scanner Data (2003)Why Don't Prices Rise During …Internet Shopping Agents: Virtual Co-Location and Competition (2003)Internet Shopping Agents: Vir…Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons (2002)Pleasant Surprises: Consumer …Prices and Price Dispersion on the Web: Evidence from the Online Book Industry (2001)Prices and Price Dispersion o…Frictionless Commerce? A Comparison of Internet and Conventional Retailers (2000)Frictionless Commerce? A Comp…Reducing Buyer Search Costs: Implications for Electronic Marketplaces (1997)Reducing Buyer Search Costs: …Retail Pricing and Advertising Strategies (1994)Retail Pricing and Advertisin…The Effects of Brand Loyalty on Competitive Price Promotional Strategies (1990)The Effects of Brand Loyalty …Competitive Promotional Strategies (1988)Competitive Promotional Strat…A Structural Equations Analysis of the Impact of Price Promotions on Store Performance (1988)A Structural Equations Analys…A Model of Sales. (1980)A Model of Sales.1. Five Hundred Years of Printing (1957)1. Five Hundred Years of Prin…From social network to firm performance (2018)From social network to firm p…The Economics of Information (1961)Equilibrium Price Dispersion (1983)Does the Internet Make Markets More Competitive? Evidence from the Life Insurance Industry (2002)Consumer Surplus in the Digital Economy: Estimating the Value of Increased Product Variety at Online Booksellers (2003)Strategic price complexity in retail financial markets☆ (2008)Managing Brand Equity (1991)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Customer Experience Management in Retailing: An Organizing Framework (2009)The Effect of Store Image and Service Quality on Brand Image and Purchase Intention for Private Label Brands (2010)Integrating Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of Online–Offline Channel Integration (2015)Equilibrium Distributions of Sales and Advertising Prices (1977)A Logit Model of Brand Choice Calibrated on Scanner Data (1983)The Introduction and Performance of Store Brands (1995)The all-pay auction with complete information (1996)The Targeting of Advertising (2005)Consumer Decision‐making at an Internet Shopbot: Brand Still Matters (2001)Information Gatekeepers on the Internet and the Competitiveness of Homogeneous Product Markets (2001)Search, Obfuscation, and Price Elasticities on the Internet (2004)Digital Economics (2019)Investigating Causal Relations by Econometric Models and Cross-spectral Methods (1969)Time Series Analysis: Forecasting and Control (1977)Macroeconomics and Reality (1980)Popularity of Brand Posts on Brand Fan Pages: An Investigation of the Effects of Social Media Marketing (2012)Word of mouth and interpersonal communication: A review and directions for future research (2014)The future of social media in marketing (2019)Electronic markets and electronic hierarchies (1987)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Building Effective Online Marketplaces with Institution-Based Trust (2004)Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of eTourism research (2008)Price and Advertising Signals of Product Quality (1986)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents (2007)Determinants of Store-Level Price Elasticity (1995)Some Evidence on the Importance of Sticky Prices (2004)Salience and Taxation: Theory and Evidence (2009)Multiple-Product Firms and Product Switching (2010)Information and the Change in the Paradigm in Economics (2002)Five Facts about Prices: A Reevaluation of Menu Cost Models * (2008)Shrouded Attributes, Consumer Myopia, and Information Suppression in Competitive Markets (2005)Coordination and Lock-In: Competition with Switching Costs and Network Effects (2006)Chapter 31 Coordination and Lock-In: Competition with Switching Costs and Network Effects (2007)
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References

  • 2000Frictionless Commerce? A Comparison of Internet and Conventional Retailers2,478 cited
  • 2009Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site2,453 cited
  • 1997Reducing Buyer Search Costs: Implications for Electronic Marketplaces2,255 cited
  • 1980A Model of Sales.1,365 cited
  • 2004Understanding retail branding: conceptual insights and research priorities1,095 cited
  • 1988Competitive Promotional Strategies598 cited
  • 2004PRICE DISPERSION IN THE SMALL AND IN THE LARGE: EVIDENCE FROM AN INTERNET PRICE COMPARISON SITE469 cited
  • 2003Why Don't Prices Rise During Periods of Peak Demand? Evidence from Scanner Data468 cited
  • 1994Retail Pricing and Advertising Strategies434 cited
  • 2001Prices and Price Dispersion on the Web: Evidence from the Online Book Industry371 cited
  • 1990The Effects of Brand Loyalty on Competitive Price Promotional Strategies363 cited
  • 2002Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons336 cited
  • 1988A Structural Equations Analysis of the Impact of Price Promotions on Store Performance274 cited
  • 19571. Five Hundred Years of Printing254 cited
  • 2003Internet Shopping Agents: Virtual Co-Location and Competition

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236 cited
  • 2007The Shopping Momentum Effect212 cited
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    • 2018From social network to firm performance126 cited