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A segmentation study of cinema consumers based on values and lifestyle · Study

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ArticleA segmentation study of cinema consumers based on values and lifestyle

Asunción Díaz2017

Article2017

A segmentation study of cinema consumers based on values and lifestyle

Asunción Díaz · Mar Gómez · Arturo Molina · Jesús Santos del Cerro

31 citations·0/0 files stored·Journal of Retailing and Consumer Services

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Customer churn and segmentation Consumer Market Behavior and Pricing Consumer Retail Behavior Studies

Abstract

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Citations in this library

Stored only when both papers are in the corpus — 31 citations exist upstream.

References

1998Excitement at the mall: Determinants and effects on shopping response 2006Environmental values and lifestyles as determining factors of ecological consumer behaviour: an empirical analysis 2013Generation Y values and lifestyle segments 2007Shopping malls attractiveness: a segmentation approach 2011Lifestyle travellers 1993The concept of lifestyle: a review 2004Another trip to the mall: a segmentation study of customers based on their activities 2015Examining shopping mall consumer decision-making styles, satisfaction and purchase intention

Cited by

2020Emerging cyborg products: An ethical market approach for market segmentation

Details

Year2017

Typearticle

Published2017-12-13

VenueJournal of Retailing and Consumer Services

ISSN-L0969-6989

Languageen

Citations31

Files0 public / 0

ShelfCustomer churn and segmentation

Identifiers

doi10.1016/j.jretconser.2017.12.001

openalex_workW2774809559

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