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Culture is in the “I” of the beholder: Identity confirmation in tourist advertisements · Study

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ArticleCulture is in the “I” of the beholder: Identity confirmation in tourist advertisements

Kirsten L. Cowan2018

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Articlebronze2018

Culture is in the “I” of the beholder: Identity confirmation in tourist advertisements

Kirsten L. Cowan · Nathalie Spielmann

12 citations·0/0 files stored·Journal of Business Research

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Consumer Behavior in Brand Consumption and Identification Diverse Aspects of Tourism Research Cultural Differences and Values

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References

1993Cultures and Organizations: Software of the Mind.2004The Social Identity Theory of Intergroup Behavior 2010Construal-level theory of psychological distance.2008Social psychology: handbook of basic principles 1992Cultures and organizations: software of the mind 2004Measuring Attitude toward the Brand and Purchase Intentions 2011Emotional Brand Attachment and Brand Personality: The Relative Importance of the Actual and the Ideal Self 1999Destination culture: tourism, museums, and heritage

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Year2018

Typearticle

Published2018-05-23

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations12

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.1016/j.jbusres.2018.05.015

openalex_workW2803609313

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