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An integrated method based on hesitant fuzzy theory and RFM model to insurance customers’ segmentation and lifetime value determination
7 references·1 citing·41 second hop
An integrated method based on hesitant fuzzy theory and RFM model to insurance customers’ segmentation and lifetime value determination (2018)An integrated method based on hesitant fu…Customer lifetime value determination based on RFM model (2016)Customer lifetime value deter…Customer equity and CLV in Spanish telecommunication services (2016)Customer equity and CLV in Sp…Analyzing the Applications of Customer Lifetime Value (CLV) based on Benefit Segmentation for the Banking Sector (2014)Analyzing the Applications of…Application of customer lifetime value model in make‐to‐order manufacturing (2013)Application of customer lifet…Investigating Two Customer Lifetime Value Models from Segmentation Perspective (2012)Investigating Two Customer Li…Hesitant fuzzy sets (2010)Hesitant fuzzy setsOn hesitant fuzzy sets and decision (2009)On hesitant fuzzy sets and de…Evolutionary multi-objective customer segmentation approach based on descriptive and predictive behaviour of customers: application to the banking sector (2022)Evolutionary multi-objective …Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Customer Satisfaction, Market Share, and Profitability: Findings from Sweden (1994)On the Profitability of Long-Life Customers in a Noncontractual Setting: An Empirical Investigation and Implications for Marketing (2000)Determining the Customer Lifetime Value based on the Benefit Clustering in the Insurance Industry (2016)Understanding customer relationship management (CRM) adoption in an Arab Middle Eastern context (2017)The impact of online purchase behaviour on customer lifetime value (2024)The Measurement of Observer Agreement for Categorical Data (1977)Application of data mining techniques in customer relationship management: A literature review and classification (2008)CUSTOMER SEGMENTATION AND PROFILING WITH RFM ANALYSIS (2020)K-Means Customers Clustering by their RFMT and Score Satisfaction Analysis (2022)Business Analytics in Customer Lifetime Value: An Overview Analysis (2024)Marketing Management: Analysis, Planning and Control (1973)Refinement and reassessment of the SERVQUAL scale. (1991)Customer lifetime value: Marketing models and applications (1998)Profit-driven churn prediction for the mutual fund industry: A multisegment approach (2020)Dynamics of customer segments: A predictor of customer lifetime value (2021)Model Optimization Analysis of Customer Churn Prediction Using Machine Learning Algorithms with Focus on Feature Reductions (2022)Fuzzy sets (1965)Intuitionistic fuzzy sets (1986)Fuzzy sets (1996)Distance and similarity measures for hesitant fuzzy sets (2011)Dual Hesitant Fuzzy Sets (2012)Fuzzy multiple criteria decision-making techniques and applications – Two decades review from 1994 to 2014 (2015)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Competitive Intelligence and Sustainable Competitive Advantage in the Hotel Industry (2019)Customer lifetime value: investigating the factors affecting attitudinal and behavioural brand loyalty (2021)Using PLS-SEM to Analyze the Effect of CSR on Corporate Performance: The Mediating Role of Human Resources Management and Customer Satisfaction. An Empirical Study in the Spanish Food and Beverage Manufacturing Sector (2021)A fuzzy extension of Saaty's priority theory (1983)Fuzzy hierarchical analysis (1985)Applications of the extent analysis method on fuzzy AHP (1996)Customer online shopping experience data analytics (2018)A review of data mining methods in RFM-based customer segmentation (2021)Research on customer lifetime value based on machine learning algorithms and customer relationship management analysis model (2023)Who Belongs in the Family? (1953)Counting Your Customers: Who-Are They and What Will They Do Next? (1987)Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management (2004)Hesitant fuzzy information aggregation in decision making (2010)Hesitant Fuzzy Linguistic Term Sets for Decision Making (2011)Probabilistic linguistic term sets in multi-attribute group decision making (2016)
this work references cited by second hop

References

  • 2010Hesitant fuzzy sets3,161 cited
  • 2009On hesitant fuzzy sets and decision1,248 cited
  • 2016Customer lifetime value determination based on RFM model69 cited
  • 2014Analyzing the Applications of Customer Lifetime Value (CLV) based on Benefit Segmentation for the Banking Sector57 cited
  • 2016Customer equity and CLV in Spanish telecommunication services54 cited
  • 2012Investigating Two Customer Lifetime Value Models from Segmentation Perspective27 cited
  • 2013Application of customer lifetime value model in make‐to‐order manufacturing19 cited

Cited by

  • 2022Evolutionary multi-objective customer segmentation approach based on descriptive and predictive behaviour of customers: application to the banking sector10 cited

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